PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 24, 2019
Appalachian Gear Company Earns Prestigious Industry Award
Charlotte, NC – June 24, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, is thrilled to bring home one of the industry’s most prestigious awards following the Outdoor Retailer Summer Show in Denver. Backpacker Magazine has awarded the brand with a 2019 Editor’s...
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June 20, 2019
Hydro Flask Introduces New Insulated Lunch Box
Bend, OR (June 20, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of its new Insulated Lunch Box, featuring maximum insulation to keep your favorite...
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June 20, 2019
Dogfish Head Craft Brewery and Revelation Craft Brewing Company to Celebrate All Things Independent with the July 4th Release of In Tandem
Milton, Del., June 20 – In honor of all things independent, Dogfish Head Craft Brewery and Revelation Craft Brewing Company are joining forces to brew two iterations of In Tandem, a special, draft-only Independence Day collaboration for release on Thursday, July 4. A summer-centric Hefeweizen, In Tandem will be brewed with Sussex...
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June 19, 2019
Hydro Flask Launches Down Shift™ Hydration Pack
Bend, OR (June 19, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of its 14 Liter Down Shift™ Hydration Pack, designed to provide a lower...
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June 18, 2019
Hydro Flask Launches New Trail Series™ Premium Lightweight Performance Bottles
Bend, OR (June 18, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations, a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of its Lightweight and Ultralight Trail Series™ hydration products. Engineered for long-range performance when...
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June 18, 2019
Primus Equipment and Brunton Outdoor Inc. Name Scott Duer of Clear Creek Reps 2019 Sales Representative of the Year
LOUISVILLE, Colo. (June 18, 2019) – Primus, the Swedish heritage outdoor equipment brand known for its reliable, safe and innovative cooking products that have helped people enjoy the outdoors since 1892, and Brunton, the U.S. - based manufacturer established in 1894, known for precision outdoor navigation instruments, are proud to...
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June 18, 2019
Norrøna Unveils Sustainably Focused Hiking and Biking Collections for Spring 2020
BOULDER, Colo. (June 18, 2019) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, will exhibit its Spring 2020 line assortment at select regional shows across the country. In an effort to create products that advance the boundaries of functional apparel and gear, while aligning...
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June 18, 2019
KEENFEST comes to Outdoor Retailer Summer Market
PORTLAND, Ore. (June 18, 2019) – KEEN, Inc., (KEEN), the independently owned footwear brand on a mission to create original and versatile products, is bringing KEENFEST to Outdoor Retailer Summer Market in 2019. Join KEEN from 11 a.m. to 10 p.m. on June 18—19 for food, drinks, art, live music,...
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June 18, 2019
Vasque Embraces Plastic Impact Alliance at Outdoor Retailer
Red Wing, MN – June 18, 2019 - Vasque footwear, a family-owned company with more than 50 years of experience in the outdoor footwear sector, is pleased to announce it has joined the Plastic Impact Alliance. As a member of the alliance, Vasque will provide a water re-fill station in...
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June 18, 2019
Forsake Introduces Two New Styles to their Performance Knit Collection for Spring 2020
Boston, MA – June 18, 2019 – Forsake, creator of footwear that blends comfort, performance and style through functional design and practical technology, announced today that it will be adding two new styles to the brand’s performance knit collection for Spring 2020. Rounding out the Spring 2019 introduction of VentureKnitTM,...