PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 14, 2019
The Conservation Alliance Announces New Staff
Bend, Ore., June 14, 2019 – The Conservation Alliance has hired Conor McElyea as its new Membership and Development Program Manager. In his role, Conor is responsible for growing The Conservation Alliance membership in the outdoor and sister industries. He will also lead member retention efforts, cause marketing campaigns and...
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June 14, 2019
Ninja OCR World Championships announced August 30, 2019
Lausanne, Switzerland: World OCR, the Fédération Internationale de Sports d’Obstacles (FISO), announced today Arena of Heroes as the officially sanctioned Ninja OCR World Championships. Hero League Vice President of product Ms. Dilyara Sadikova announced that “Arena of Heroes will provide international athletes the chance to race head to head as...
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June 13, 2019
Vasque Welcomes Industry Veterans in the Southwest and Rockies to its Sales Team
Red Wing, MN – June 13, 2019 - Vasque footwear, a family-owned company with more than 50 years of experience in the outdoor footwear sector, is pleased to welcome growth on its sales team, with new agencies representing the Southwest and Rockies. The Steve Ray Outdoor Sales team is covering...
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June 13, 2019
Helen of Troy Promotes Mike Wallenfels as Senior Vice President of Global Sales, Housewares Division
New York, NY (June 13, 2019) – The Housewares Division of Helen of Troy Limited (NASDAQ, NM: HELE), home to the award-winning brands, OXO and Hydro Flask, is pleased to announce the promotion of Mike Wallenfels to the newly created divisional role of Senior Vice President of Global Sales. Prior...
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June 13, 2019
GCI Outdoor Releases First of Its Kind Zero Gravity Lounger at Outdoor Retailer Summer Market 2019
HIGGANUM, Conn. (June 13, 2019) - GCI Outdoor, creators of portable, durable, outdoor recreation equipment and furniture, is proud to announce the introduction of its newest chair: the Freeform Zero Gravity Lounger. Unlike a typical Zero Gravity chair, the Freeform Zero Gravity Lounger features GCI Outdoor’s patent-pending Freeform Leg Rest...
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June 13, 2019
Stasher Becomes Newest Member of The Conservation Alliance
EMERYVILLE, Calif. (June 13, 2019) – Stasher, the first 100% plastic-free, endlessly reusable, pure-platinum silicone storage bag with an air-tight Pinch-Loc™ seal is the newest member to join The Conservation Alliance in order to support the organization’s mission to protect and restore North America’s last wild spaces. Stasher is proud to...
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June 13, 2019
Hit The Ground Running With Salomon At The Outside Experience
OGDEN, Utah (June 13, 2019) –Salomon and Outside Magazine have announced a new partnership to bring outdoor activities to the streets of Chicago during the 2019 Outside Experience. The adventure festival will feature a variety of activities, from running and cycling to paddling and rock climbing, all with the goal...
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June 13, 2019
FITS® Launches New Spring 2020 Collection at Outdoor Retailer Summer Market
CHARLESTON, SC (June 13, 2019)— FITS®, American manufacturers of the best-fitting socks on the market, is excited to announce the launch of their 2020 spring collection at Outdoor Retailer Summer Market June 18th – 20th in Denver, CO. During the show, the brand will unveil its new Top Drawer Crew...
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June 13, 2019
Have Bag, Will Travel: Diamond Brand Gear Unveils New Day Tripper Duffle Bag
Asheville, NC – June 13, 2019 – Diamond Brand Gear, an American manufacturer of outdoor gear, is excited to expand their lifestyle offerings with a new durable travel bag. With a long history of manufacturing gear for the Boy Scouts, U.S. Military, and big outfits such as L.L. Bean and...
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June 13, 2019
PrimaLoft, Inc. Announces Jim Frazier as Senior Vice President, Global Marketing
LATHAM, N.Y. (June 13, 2019) – PrimaLoft, Inc., the leader in advanced material technology, today named industry veteran Jim Frazier as new Senior Vice President, Global Marketing. “We are thrilled to welcome Jim to the PrimaLoft team,” said PrimaLoft president and CEO, Mike Joyce. “Jim is well-versed in product design,...