January 30, 2019

LOGE Camps Partners with Verde Brand Communications

SEATTLE, Wash. (Jan. 30, 2019) – LOGE Camps, [pronounced ‘lodge’] the adventure-focused hospitality company, announces a partnership with Verde Brand Communications. Verde’s integrated communication strategy will encourage media and influencers to fully dive into the LOGE Camps experience to better understand its mission of bringing people, product and brand together...

January 30, 2019

FITS® Debuts New 2019 Fall Sock Collection at Winter Outdoor Retailer Snow Show

CHATTANOOGA, TN (January 30, 2019)— FITS®, American manufacturers of the best-fitting socks on the market, will showcase their new fall 2019 designs at the Outdoor Retailer Snow Show January 30th – February 1st in Denver, CO. During the three-day trade show, the brand will unveil its new Micro-Light Casual Sock...

January 30, 2019

Eagle Creek Wants You To Quit Your Job*

San Diego, Ca. (Jan 30, 2019) – More than 700,000,000 paid vacation days go unused by American workers each year. It’s time to turn those unused hours into travel days, or even take leave from your job and travel the world. Quit Your Job?? Heck yeah, if you can swing...

January 30, 2019

Outdoor Trade Groups Announce Collaborative Effort on Climate Change Solutions

(Denver, Colo., January 30, 2019) — Today, at the Outdoor Retailer Snow Show, Outdoor Industry Association (OIA), Snowsports Industries America (SIA) and the National Ski Areas Association (NSAA), announced the formation of the Outdoor Business Climate Partnership, an alliance that will provide leadership on advocacy and inspire meaningful action on...

January 30, 2019

Black Diamond and Pieps Named Official Partners with Freeride World Tour (FWT)

SALT LAKE CITY (January 30, 2019) – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, along with its sister brand Pieps, are named as official supplier and safety partners for the Freeride World Tour for the next three years. “Snow safety and avalanche response have...

January 29, 2019

Lizard Skins Issues Three Dealer Trail Grants for 2019

American Fork, Utah — Lizard Skins, one of the industry leaders in cycling grips and road tape, is continuing its long history of supporting trail construction and maintenance. Over the years, Lizard Skins has donated thousands of dollars to trail upkeep through sales of their giveback grips: the Moab and...

January 29, 2019

Pro Mountain Bike Champ Amy Beisel Joins the LEM Helmets Ambassador Team

MORGAN HILL, Calif. (Jan. 29, 2019) - LEM Helmets, manufacturer of safe, stylish, and performance-driven cycling helmets for road, mountain biking, commute, and kids, welcomes seasoned rider Amy Beisel to the family as brand ambassador. Beisel is the current National MTB Marathon Champion, and her success as an accomplished, well-rounded...

January 29, 2019

Go RVing To Exhibit For First Time at Outdoor Retailer Snow Show

RESTON, VA (Jan. 29, 2019) — Go RVing, the marketing communications initiative of the RV industry will exhibit at the 2019 Outdoor Retailer Snow Show for the first time at the Colorado Convention Center in Denver. Fueled by the ground-breaking Go RVing campaign, RVing has undergone significant growth and is...

January 29, 2019

Balega Unveils Updated Ultralight Collection for Spring 2019

Durham, N.C. (January 29, 2019) – Balega International, a leading performance sock brand in the run specialty market, updates its innovative Ultralight collection for Spring 2019 with new colorways, improved fit and compression, as well as enhanced cushioning in the No Show model (MSRP: $13 USD). Made from ultra-fine, high-tech...

January 29, 2019

Vibram Announces New Sole Technology for 2019 and a new Consumer Experience Center in the heart of Boston University

NORTH BROOKFIELD, Mass. (January 29, 2019) – Vibram®, the global leader since over 80 years in high-performance soles and the creator of the Vibram FiveFingers® announced today a revolutionary new sole technology, available for our partners; and the upcoming launch of the new Vibram Boston Consumer Experience Center located in Boston on Commonwealth Avenue....