PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 22, 2019
CHROMUCH: The New Standard In Sustainable Performance Fiber and Textile Color
Taipei, Taiwan (May 22, 2019) – CHROMUCH, an innovator in sustainable, color-rich and developer-friendly synthetic fibers, will make its debut in the United States with its brand launch at Outdoor Retailer Summer Market, June 18-20, 2019 in Denver, CO. CHROMUCH advances a new standard in sustainable color design with its...
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May 22, 2019
Norrøna’s First American Concept Store to Open Memorial Day Weekend
BOULDER, Colo. (May 22, 2019) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, announces the opening of its first United States brand store in Boulder, Colorado. The Pearl Street Mall location will open to the public on May 25, 2019 and will include all...
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May 22, 2019
Old Town® Launches Newest Addition to Top-Selling Topwater Series
Old Town, Maine - Expanding on one of the most successful product launches in their 121-year history, Old Town is proud to debut the Topwater 120 PDL, the total fishing package in a compact, nimble format. This highly anticipated addition to Old Town’s award winning Topwater Series delivers unparalleled fishing capabilities in...
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May 22, 2019
Foehn Launches Men’s Summer Short
Quebec City, Canada — Foehn, a performance rock climbing apparel brand built to combine style and function by merging technical performance with a modern aesthetic, is proud to introduce their new men’s Brise Short this spring. Designed with sustainability in mind, the Brise Short is constructed from 84% recycled nylon,...
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May 21, 2019
Seirus Founder and President, Mike Carey, Inducted into Santa Clara Hall of Fame
San Diego, CA (May 21, 2019) – Seirus Innovations, leaders in innovation and technology dedicated to face, hand and head protection, is pleased to announce Mike Carey has been inducted into the Santa Clara Hall of Fame. Carey is a graduate of Santa Clara University, where as a student, he...
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May 21, 2019
Peak Design Unveils The Next Generation of Travel and Adventure Camera Tripods
San Francisco, CA (May, 2019) – After multiple award-winning bag releases, Peak Design, the worldwide leader in crowdfunding and everyday carry solutions, is proud to disrupt yet another product category—the camera tripod. More than four years in the making, Peak Design’s newest release, Travel Tripod, is a ground-up reexamination of...
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May 20, 2019
BLACKYAK Expands US Sales Team
Portland, OR (May 20, 2019) — Born in South Korea, with a premium line headquartered and designed in Europe, BLACKYAK has recruited industry veteran Jim Angeles for North American sales representation in the Rocky Mountains. Bolstering the sales effort in this critical mountain region, Denver-based Angeles will be responsible for...
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May 20, 2019
Dynafit Sponsors the Vail Trail Running Series
Colorado’s longest-tenured trail running series will serve as the unofficial summer kick off for mountain racers when it opens on Saturday, backed by a new title sponsor and boasting ambitions to reach a wider audience well beyond Eagle County. The 2019 Dynafit Vail Trail Running Series will open with the...
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May 20, 2019
Kitsbow Announces 2019 Trail Advocate Award Winners
PETALUMA, Calif. (May 20, 2019) — After putting out a call for nominations last month, Kitsbow, maker of premium cycling clothing and accessories, today announces the winners of its second annual Trail Advocate of the Year Program—Gabriel Amadeus Tiller (Portland, Oregon) Don Baumgart (El Paso, Texas) & Vernie Aikins (Tuscon,...
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May 20, 2019
BRIKO USA Partners with Quality Bicycle Products for Bike Helmet Distribution
ASPEN, Colo. (May 20, 2019) -- Briko USA announces a partnership with Quality Bicycle Products (QBP) to distribute Briko road helmets to bicycle retailers in North America. Renowned for its helmets, protection and eyewear, Briko is now being distributed in the U.S. under ZG Holdings and headquartered in Aspen, Co....