PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 7, 2019
Midland Radio Expands Business Communications Line with BizTalk MB400
KANSAS CITY, Mo. (May 7, 2019) – Midland Radio, leading two-way communications and weather radio manufacturer, is expanding the company’s presence in the business communications space with its new professional-grade radio, the BizTalk MB400. Utilizing 16 business channels across 99 frequencies, the BizTalk MB400 was designed to meet and exceed...
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May 7, 2019
SOLE Launches New Eco Sandals Made Sustainable in Every Aspect, Leading with the Jasper Eco Flip, Designed to be the World’s Most Eco-Friendly Sandal
VANCOUVER, British Columbia — Fresh off the overwhelming success of their Kickstarter campaign for the SOLE x UBB Jasper Wool Eco Chukka, ‘the world’s most eco-friendly shoe’, Canadian footwear company SOLE is launching the Jasper Eco Flip to headline their Spring Summer 2020 sandals at Outdoor Retailer Summer Market in...
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May 6, 2019
Hydro Flask Expands Global Presence with Distribution in Hong Kong and Latin America
Bend, OR (May 6, 2019) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, will expand its growing global presence within the Asia-Pacific market while also entering the Latin American market. Beginning in...
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May 6, 2019
BUBBA™ Debuts New Carbon Fiber Fishing Net
(Columbia, MO) – BUBBA™, a fishing lifestyle brand known for its high-quality angling equipment designed by fishermen, for fishermen, today announced the launch of the BUBBA Fishing Net, the newest expansion of the brand into premium, highly dependable fishing products. The BUBBA Fishing Net is now available online at www.bubbablade.com....
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May 3, 2019
Sierra Designs Clearwing Tent Awarded with Gear of the Year
Boulder, CO – Heritage brand Sierra Designs has provided incredible design and functionality at attainable prices for decades, offering some of the best cost-to-weight outdoor gear in the industry. Recognized for its technical ingenuity and affordability, Sierra Designs is proud to accept the Gear of the Year Award from Outside...
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May 2, 2019
Mountain in the Hallway Wins “Most Inspiring” at 5Point Adventure Film Festival
The twelfth annual 5Point Film Festival concluded Sunday evening to the roaring applause of an exuberant audience. That’s how it goes at 5Point, which was founded in 2007 on the principles of respect, commitment, humility, purpose, and balance. The stories of adventure told here tend to strike a chord, and...
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May 1, 2019
World’s Toughest Coffee Maker Available at LOWE’s Nationwide
GRAND RAPIDS, Mich. (May 1, 2019) – Rugged appliance maker OXX Inc. is excited to announce its’ distribution expansion through a nationwide partnership with LOWE’s Companies, Inc. Through the distribution, OXX’s COFFEEBOXX, Workhorse Fuel Coffee Pods, and the new OXX Coffee Bottle will be available at 1000 Lowe’s home improvement...
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May 1, 2019
PK Grills Co-Owners Launch The “Fire & Smoke Society”
LITTLE ROCK, Ark. (May 1, 2019) – Scott Moody and Brian Taylor, co-owners of PK Grills, maker of the iconic hand-poured aluminum PK Grill and Smoker, today announced a new venture, introducing a line of high-end, consumable grilling products. Dubbed “Fire & Smoke Society,” the product line includes premium spice...
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May 1, 2019
YETI Expands Premium Outdoor Product Line
Austin, Texas — YETI® Holdings, Inc. (“YETI” or the “Company”) (NYSE: YETI), a leading premium outdoor brand, expands its product offerings with a new cargo-style LoadOut GoBox™. The YETI LoadOut GoBox leaves nothing to be desired when it comes to utility and durability. Designed for secure organization, this versatile gear...
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April 30, 2019
Sena Technologies, Inc. Taps Terra PR as North American Public Relations Agency
Irvine, CA (April 30, 2019) – Sena Technologies, Inc., the industry leader in Bluetooth® innovation for the motorsports, action sports, and outdoor activity markets has hired Terra PR to spearhead their North American bicycle public relations strategy, effective immediately. Sena got its start in the powersports industry in 2010, launching...