PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 18, 2019
OluKai Introduces Small-batch, Artisanal Collection Colored By Nature
(Irvine, CA – Apr.18, 2019) – OluKai, the premium Hawaiian-inspired lifestyle brand, teamed up with artisans from Brazil and Hawaii to create the limited edition Liko collection. The styles feature natural material that is dyed in small batches using a 100% natural process resulting in one-of-a-kind color variations for completely...
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April 18, 2019
IMBA Announces Fourth Trail Labs Event in Bentonville, AR
(BOULDER, Colo., April 18, 2019) — The International Mountain Biking Association will host its fourth Trail Lab in Bentonville, Arkansas on June 10-12, 2019. Trail Labs are intensive two-day workshops designed to catalyze the next generation of great places to ride mountain bikes. Community stakeholders are encouraged to attend to...
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April 18, 2019
10 Years in the Making, LUNA Sandals Announces Huge Improvements
LUNA Sandals, known for high quality, made in the USA running sandals, has released their highest performance sandal line to date. The new Winged Edition LUNAs feature flexible, durable Performance Wings - to provide the simplest, most precise, secure and comfortable LUNA experience yet. While many other sandals have posts...
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April 17, 2019
Leatherman Launches the Next Generation of Multipurpose
Portland, OR — Today, Leatherman Tool Group announced the launch of the Leatherman FREE Collection, the most extensive product launch in Leatherman’s 35-year history. The Leatherman design and engineering teams used those 35 years of Leatherman fan insight and feedback as a foundation for the product development. The new collection...
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April 17, 2019
Grassroots Outdoor Alliance Announces 2019 Award Nominees to be Honored at Spring Grassroots Connect Buying Show
KNOXVILLE, TENN. (for immediate release) -- Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, this week announced nominees for their 2019 retailer and vendor awards. From groundbreaking commitments to end the use of paper workbooks to gold medal efforts that connect retailers...
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April 17, 2019
360 Adventure Collective Announces Recipients of 2019 Outdoor Opportunity Grants
Asheville, NC — April 17, 2019 — 360 Adventure Collective, the most-trusted association for independent and non-independent outdoor sales reps on the East Coast, has announced the recipients of the 2019 Outdoor Opportunity Grants, an initiative to support programs that get young people outdoors. First implemented in 2012, the Outdoor...
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April 16, 2019
International Mountain Biking Association (IMBA) Grows Leadership Team in 2019
(BOULDER, Colo., April 16, 2019) — Over the last year International Mountain Biking Association (IMBA) has been steadily building out its leadership team; promoting long-time employees to leadership roles while also adding three new directors with unique skill sets in their respective specialty areas. IMBA’s nine leaders live in seven...
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April 16, 2019
SCARPA Spin Ultra wins Trail Runner Magazine Editors’ Choice Award
BOULDER, Colo. (April 16, 2019) – SCARPA, an industry leader in performance footwear for all aspects of mountain sports, earned a 2019 Editors’ Choice Award from Trail Runner Magazine for its lightweight, highly cushioned new trail shoe, the Spin Ultra. The Spin Ultra’s design exemplifies SCARPA’s commitment to the highest...
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April 16, 2019
The Conservation Alliance Hosts Successful Backyard Collective Event in Ventura, California
BEND, Ore. (April 16, 2019) – The Conservation Alliance held its second Backyard Collective event of 2019 in Ventura, California on Thursday, April 11. The stewardship project drew 230 volunteers from nine member companies and three conservation partners. The volunteers worked in support of Ventura Land Trust projects at the...
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April 16, 2019
Kitsbow Announces Second-Annual Trail Advocate Program
PETALUMA, Calif. (April 16, 2019) — Kitsbow, maker of premium cycling clothing and accessories, today announces its second-annual Trail Advocate Program and is in search for 2019 nominations. The program recognizes local leaders working tirelessly in trail advocacy and camaraderie through a crowd-sourced nomination process. “The amount of support and...