February 1, 2019

DÆHLIE launches “Run 365” collection along with Nordic Ski styles for Fall 2019

BROOMFIELD, Colo. (February 1, 2019) DÆHLIE is launching a run apparel collection at Outdoor Retailer Snow Show that is designed to outfit the runner for any winter training conditions. Along with the Run 365 line, the Fall apparel collection will also include new and updated Nordic apparel pieces. “We are...

February 1, 2019

Hydro Flask Introduces New Coffee and Drinkware Offerings

Bend, OR (February 1, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations, a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of its redesigned Coffee collection, featuring the leakproof Flex Sip™ lid. The new product...

February 1, 2019

Tender Corporation Joins With Victor Capital Partners to Accelerate Growth

LITTLETON, N.H. — Tender Corporation, which sells a range of best-in-class branded consumer products, today announced the completion of a management-led transaction to recapitalize the business and to help the growing company accelerate its growth in both the outdoor and consumer packaged goods marketplaces. The new investor group is led...

January 31, 2019

MODe Sports Nutrition offers four “kick-butt” flavors of new hydration singles

Costa Mesa, C.A. - MODe Sports Nutrition has aimed to please customer on-the-go convenience and offer all four of its clean, natural electrolyte hydration products in single-serve stick packs. The original packing of the product, which is still available, comes in a pouch size of 30 servings/scoops. The four flavors...

January 31, 2019

Hydro Flask Launches New Insulated Totes and Lunch Tote

Bend, OR (January 31, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of two new products designed for food & beverage transport. The 8 L...

January 31, 2019

Electric Bike Company Rolls Back Tariffs

Rad Power Bikes is putting the brakes on tariffs for its customers. The Seattle-based consumer-direct ebike company will now fully absorb all costs associated with the 25% tariff imposed on ebikes since August 2018. Returning to their original pre-tariff prices, a $200 difference, is part of the brand’s mission to...

January 31, 2019

Compact Cooler, Outsized Performance: OtterBox Launches New Trooper 12

FORT COLLINS, Colo. – From a day at the ballpark to an afternoon on the lake, keeping beverages and snacks at the proper temperature can make or break the outing. When portability and performance must go hand in hand, OtterBox has the solution. Introducing the Trooper 12 Cooler, the latest...

January 31, 2019

Vuarnet Launches Goggles at Outdoor Retailer

New York, NY – January 30, 2019 - Legendary, French sunglass brand Vuarnet, manufacturer of timeless sunglasses and the finest mineral lenses, announced today that they are introducing a goggle collection to the US market. News of this product expansion comes on the heels of the brand’s announcement that they...

January 31, 2019

Rad Power Bikes Partners with Cascade Bicycle Club to Encourage Ebiking

SEATTLE, Wash. Jan. 31, 2019 — Rad Power Bikes, a Seattle-based consumer-direct ebike company, announces a new partnership with Cascade Bicycle Club, the nation’s largest statewide bicycle non-profit also based in Seattle. The organizations are combining their reach in a robust partnership that aims to unite all riders and help...

January 30, 2019

Hydro Flask Launches New Journey Series™ Collection

Bend, OR (January 30, 2019) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to announce the launch of its new Journey Series™ insulated hydration packs. The collection’s 10 L and...