PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
November 14, 2018
Mountain Khakis® & Catawba Brewing Co. Limited Release Soulshine Kölsch™ Raises Over $6K for Catawba Lands Conservancy
JACKSON HOLE, WY (NOVEMBER 14, 2018) – Earlier this year, Mountain Khakis® and Catawba Brewing® joined forces to create the limited release Soulshine Kölsch™, just in time for summer BBQs and parties. The co-branded Soulshine Kölsch marked a special collaboration between the brands as both are known for celebrating outdoor...
-
November 14, 2018
SYNC Performance Introduces 2018/2019 Winter Collection Designed for Athletes Seeking High Performing Gear That Charges As Hard As They Do
VAIL, Colo.—November 14, 2018—Designed in the mountains of Colorado, SYNC Performance launched its 2018-2019 winter collection that offers mountain athletes durable, high-quality, technical apparel and gear that performs on the slopes and also is stylish enough to wear around town. Founded in 2014, SYNC has its roots in ski racing...
-
November 13, 2018
‘Perfected’ Norrøna Down Jacket Featuring NASA Material Wins GearJunkie Best In Show Award
DENVER (November 13, 2018) — Norrøna, the Norwegian brand renowned for its premium, sustainably built outerwear, has received GearJunkie’s coveted Best In Show award for its trollveggen ACE down950 Jacket, which debuted last week at Outdoor Retailer Winter Market. Combining a durable and weather-resistant face fabric with 950-fill, Responsible Down...
-
November 13, 2018
Black Diamond Announces Key Hires to Marketing, Sales and Product Teams
SALT LAKE CITY (November 13, 2018) – Black Diamond Equipment®, a global leader of innovative active outdoor performance equipment and apparel, has appointed Jan-Willem Driessen global vice-president of marketing and DTC sales. Additionally, Claire Diepenbrock was appointed to eCommerce marketing director and Brenna Priest as its national field sales manager. Lastly,...
-
November 13, 2018
Rad Power Bikes Announces 2019 Lineup Starring All-New RadMini Step-Thru
On their way to change how people and goods move, Rad Power Bikes is proud to announce their 2019 ebike models that are more accessible than ever before. The 2019 lineup is led by a brand-new low-step folding ebike, the RadMini Step-Thru, as well as customer-driven upgrades across their popular...
-
November 13, 2018
Revision Military Eyes New Brand for Outdoor Recreation
ESSEX JUNCTION, Vt. – Revision Military, a world leader in tactical eyewear, armor and protective systems, announced today it has expanded to create a new brand in the outdoor industry, Revision Outdoor. Designed to meet the needs of hunters, anglers and outdoor adventurers who demand the best from their equipment,...
-
November 12, 2018
KICKER’s CushBT Bluetooth® Smart Headphone Now Available
Stillwater, OK (November 12, 2018) – KICKER® announces the release of its best sounding headphone, the CushBT. Listeners will enjoy premium comfort, powerful bass, cutting-edge smart assistant technology, and hours of nonstop Bluetooth® wireless listening. The latest addition to the KICKER Lifestyle products is now available to consumers on www.kicker.com...
-
November 12, 2018
Apex Ski Boots Granted US Patent for Innovative Closure
Golden, CO. - November 12, 2018 – Apex Ski Boots, the only Two Part Open Chassis + Walkable Boot design in the US market, today announced that the US Patent and Trademark Office (USPTO) has granted the brand a US Utility Patent. The confirmation comes as Apex has completed initial...
-
November 12, 2018
Inaugural adidas x Woolmark Performance Challenge Winner Announced
Alicia Ferreira de Sousa from L’École de la Maille de Paris was today announced the winner of the inaugural adidas x Woolmark Performance Challenge, presented at a special event during Outdoor Retailer, Denver, Colorado. The Woolmark Performance Challenge is a new annual competition for tertiary students aimed at pushing the...
-
November 9, 2018
Turtle Fur Partners with Pearl’s Customer Data Platform to Evangelize Customer Obsession
Morrisville, VT, (November 9, 2018) – Turtle Fur, the leading headwear and accessories brand in outdoor and snow sports industries for 35 years, announces a new innovative partnership with Pearl. Pearl, a Customer Database Platform (CDP) is a new category of marketing software that monetizes Customer Relationship Management (CRM), democratizes...