PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 7, 2019
Ridge Merino Receives California Green Business Certification
Mammoth Lakes, Calif. - (February 7, 2019) – Ridge Merino announced today it is one of the first companies in Mammoth Lakes, Calif. to achieve a Green Business Certification from the California Green Business Network. California Green Businesses enforce practices that help to cut down on cost savings in water,...
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February 6, 2019
A Taste of Summer Now Available Year-Round from Brew Dr. Kombucha
PORTLAND, Ore. (Feb. 6, 2019) — In response to overwhelming demand, Brew Dr. Kombucha’s Strawberry Basil is taking a permanent place in the brand’s flavor line-up starting in February 2019. The formerly limited-edition summer seasonal flavor is packed with light, fresh flavors to bring a splash of summertime spontaneity to...
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February 6, 2019
PEARL iZUMi Undergoes a Transformation
LOUISVILLE, CO (February 6, 2019) — PEARL iZUMi is introducing a powerful new brand position with an inclusive foundation, designed to bring-to-life and directly tie to the depth of its Mission and Values. This positioning will also clearly complement the Brand’s critical efforts around Social Responsibility and a refreshed product...
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February 6, 2019
Leave No Trace Retains Active Lifestyle Agency rygr for Public Relations Services
BOULDER, Colo. (Feb. 6, 2019) — The Leave No Trace Center for Outdoor Ethics, a national organization that protects the outdoors by teaching and inspiring people to enjoy it responsibly, names rygr, an integrated marketing agency for the active lifestyle, its public relations agency of record, effective Feb. 1, 2019. ...
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February 5, 2019
Osprey Selects Southwest Colorado Trail Organization Heroes as 2019 Pro Deal Donation Program Beneficiaries
Cortez, CO – February 5, 2019 – Osprey, a leader in creating top-quality, high-performance, innovative carry solutions has selected three Southwest Colorado trail organizations as the beneficiaries of the brand’s 2019 Pro Deal Donation Program. These 2019 non-profit partners include: Southwest Colorado Cycling Association, Mancos Trails Group and Rico Trails...
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February 5, 2019
Holden Outerwear Wins 2019 ISPO Product of the Year Award for the Women’s Hybrid Down Jogger
MUNICH (Feb. 5, 2019) – Holden, the stylish performance outerwear and sportswear brand, received the coveted ISPO 2019 Product of the Year award in Health & Fitness > Lifestyle & Fashion for its Women’s Hybrid Down Jogger. This comes on the heels of having won the 2018 ISPO Product of...
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February 5, 2019
Applications Now Open for Second-Annual 36 Hours in Kitsbow Grant Program
PETALUMA, Calif. (Feb. 5, 2019) - Following the conclusion of its successful 36 Hours in Kitsbow film series, Kitsbow announces that 2019 applications are now open for its second annual grant program that features unique short films telling the story of an overnight biking adventure. “The goal for 36 Hours...
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February 5, 2019
inov-8 Official Footwear Brand at OCR World Championships
The Obstacle Course Racing World Championships are returning to the UK, and inov-8 will once again be the official footwear brand. The renowned, Britain-based footwear brand will keep the title for second year running, after last year’s US event. The 2019 OCRWC will be held just outside London on October...
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February 5, 2019
Go RVing Launches First-Ever Kick Off to Camping Season Campaign Backed by a Multi-Million Advertising Buy
RESTON, VA (February 5, 2019)— Designed to ignite consumer interest and drive traffic to RV dealers nationwide as the spring/summer vacation season approaches, Go RVing is launching a new multi-million dollar Kick Off to Camping Season campaign that will run February through mid-July. Combining digital and traditional ads with RV...
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February 5, 2019
American Alpine Club and The North Face offer $50,000 in adventure grants for climbers of all skill levels
Golden, CO (Feb 5, 2019) — The American Alpine Club, the country’s oldest and largest climbing advocacy organization, in partnership with The North Face is pleased to open the 2019 Live Your Dream Grants to climbers of all ages, all experience levels, and all climbing disciplines. Anyone with an itch...