October 24, 2018

Blue Ridge Adventures Clips in with Darby Communications

BREVARD, NC - Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in public relations, digital ad implementation, social media management and newsletter curation. To kickoff the partnership,...

October 24, 2018

Petzl Teams Up with Strava for Night Running Challenge this November

SALT LAKE CITY, Utah (October 24, 2018) — Petzl, the leader in solution-based verticality and lighting equipment, has teamed up with Strava to encourage runners to get outdoors, even after we set our clocks back on November 4. With one less hour of sunlight, motivation to get outside becomes harder and...

October 24, 2018

Eagle Creek Redesigns Cargo Hauler Duffels For Fall ‘19

San Diego, Ca. (October 24, 2018) – After kicking ass and taking names with the original Cargo Hauler Duffel series, Eagle Creek holds their place atop the Duffel category with a complete redesign of functionality and sustainability for the Cargo Haulers.  Maintaining simplicity of design balanced with organization and carryability,...

October 23, 2018

PrimaLoft, Inc. Debuts PrimaLoft® Bio, the First Synthetic Insulation Made from 100% Recycled, Biodegradable Fibers

LATHAM, N.Y. (Oct. 23, 2018) – PrimaLoft, Inc., a global leader in advanced material technology solutions, today introduced PrimaLoft® Bio, the first synthetic insulation made from 100% recycled, biodegradable* fibers. Developed over the last four years by PrimaLoft’s team of scientists and engineers, PrimaLoft achieved this textile breakthrough without affecting...

October 23, 2018

Why Wigwam, Why Now

Sheboygan, WI. (October 23, 2018) – Wigwam Mills Inc., has launched the Why Wigwam, Why Now informational campaign to introduce new consumers, and remind those who have long been familiar with the 114-year-old brand. The campaign will cover the deep history of the family owned company, recent breakthroughs in technology,...

October 23, 2018

Vibram Launches Waterproof Oslo Furoshiki with Arctic Grip

North Brookfield, Mass. (October 23, 2018) — Vibram, the worldwide leader in high performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, announces the first fully waterproof addition to the award-winning line of Vibram Furoshiki wrapping shoes: The Oslo.   “The Oslo offers all the warmth and...

October 23, 2018

Browne Accounting Joins The Conservation Alliance

(BEND, Ore. – Oct. 23, 2018) – The Conservation Alliance welcomes Seattle-based accounting firm Browne Accounting as its newest member. In joining The Conservation Alliance, the full-service, virtual firm is helping to protect public lands for future generations.   Browne Accounting is owned and operated by husband and wife team...

October 23, 2018

BeAlive – a Digital Media Network for Outdoor Enthusiasts – Announces Broadcast, Cable & Digital Rights to Three Banff Centre Mountain Film and Book Festival Official Selections

Midland, MI - October 23, 2018 – BeAlive, a digital video entertainment network for the mobile, social generation of outdoor adventure enthusiasts, has picked up the broadcast, cable, and digital rights to three new documentary films, “The Bikes of Wrath,” “RJ Ripper,” and “The Frenchy.” All three were recently announced...

October 22, 2018

Oboz Footwear celebrates 2 million tree plantings with Trees for the Future

Bozeman, Mont., (October 22, 2018) — In 2008, Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, Montana, partnered with Trees for the Future to create the One More Tree program which plants a tree for every pair of Oboz Footwear sold.  As of today, the...

October 22, 2018

Through Socktober Campaign, Smartwool Steps Up Advocacy

Steamboat Springs, CO – October 2018 – Throughout the month of October, Smartwool is stepping up its advocacy efforts to support nonprofits that preserve and protect nature’s most precious places and other great causes. The Colorado company will donate $1 for every pair of socks sold on smartwool.com to The...