August 31, 2018

Sweet Protection Enhances Sales and PR Efforts With Addition of Two New Agencies

Boulder, CO (August 31, 2018) - Sweet Protection, makers of high-performance helmets and protective gear, announced today the hiring of two specialized agencies to bolster Sales and PR efforts for their brand in North America. Massachusetts based Read & Run, Inc. will manage New England sales for Sweet Protection’s products,...

August 31, 2018

Earth Treks Opens North America’s Largest Climbing Gym

ENGLEWOOD, Colo. (August 31, 2018) – Earth Treks Climbing and Fitness announced today the official opening of North America’s largest indoor climbing gym. The 53,000 square foot facility in Englewood, Colorado will feature world-class climbing and bouldering, along with amenities such as a yoga studio, fitness and cardio zones, climbing...

August 30, 2018

Deuter withdraws from trial participation in Walmart premium outdoors platform

LONGMONT, Colorado – Deuter USA today announced that it will not participate in Walmart’s new premium outdoor online store, curated by Moosejaw. As part of a trial arrangement, Deuter products were present on the site at the time of its August 27, 2018 launch. All Deuter products are expected to...

August 30, 2018

Kokatat’s 2019 products make a splash

ARCATA, California — At two recent trade shows, Outdoor Retailer and Paddlesports Retailer, Kokatat put on display its 2019 product line, cementing the company’s 48-year legacy as the leading manufacturer of high-performance paddling gear. Chief among Kokatat’s new offerings for 2019 is a pinnacle product for serious sea kayakers: Kokatat’s...

August 30, 2018

A jacket needs to do “more”

ELKTON, MD, – adidas Originals has introduced a GORE-TEX jacket with the patented packable technology KARKAJ designed in partnership with functional clothing pioneer Conroy Nachtigall. adidas Originals wanted to create a lightweight, packable, reliable solution that protects from the weather by using the waterproof-breathable GORE-TEX product technology. The outcome is...

August 30, 2018

Sweet Protection Glides into Winter with High Honors

Broomfield Colo, - Sweet Protection, designers of cutting-edge snow, bike, and paddle sports helmets is honored to win the 2019 Backcountry Magazine Editors’ Choice Award. This product award is one of the most prestigious in the core winter industry, given annually in recognition of outstanding innovation in design, materials, and...

August 29, 2018

Colorado’s Adventure Team Challenge Tests both Adaptive and Able-Bodied Athletes

Eagle, Colorado, August 29, 2018 – Adaptive and able-bodied athletes will travel from across the United States to Colorado’s Gore Mountain range northeast of Eagle for the September 6-9 Adventure Team Challenge Colorado. Hosted annually since 2007, each team includes five athletes, two being adaptive athletes with disabilities ranging from...

August 29, 2018

Thule introduces all-new premium platform hitch rack and two new hydration pack collections at Interbike 2018, in Reno, Nevada, USA.

(Seymour, Conn., August 29, 2018) – Thule is excited to showcase its latest product offerings within its core categories at this year’s Interbike International Expo.  New to the Racks & Carriers offering is the Thule Helium Platform hitch rack.  With the ability to carry bikes without frame contact, a premium...

August 29, 2018

Superfeet Fall 2018 Footwear Collection Lands On-Shelf and Online

FERNDALE, Wash. (August 29, 2018) – Following several successful seasons, Superfeet footwear continues to bring head-turning styles to an industry that it’s turning inside out, literally. By building their shoes from the inside out and bringing the unmistakable shape and support crafted by 40+ years of experience, Superfeet begins each...

August 28, 2018

KAVU Unleashes Fall 2018 Collection, Concedes Winter is, Indeed, Coming

Seattle – KAVU, Seattle’s iconic outdoor apparel and accessory manufacturer, has decided to release the new fall 2018 line, despite concerns about ushering in the colder months and Seattle’s inclement weather. “Some of the staff thought summer wasn’t quite long enough this year so they asked we delay the release...