August 13, 2018

New MSR® Athlete Dani Arnold Breaks Speed Record

SEATTLE, Wash. (August 13th, 2018) — Seattle-based Mountain Safety Research® (MSR®), is proud to add Swiss mountaineer and alpinist Dani Arnold to its team of athlete ambassadors. MSR is excited to announce that Arnold has set a new speed record for ascending the north face of Grandes Jorasses, completing the...

August 10, 2018

World T.E.A.M.’s Face of America Liberty Cycling Challenge Honors Adaptive Military Veterans

Holbrook, New York, August 10, 2018 – An anticipated 100 cyclists and hand cyclists from the greater New York region will pedal together in national non-profit World T.E.A.M.’s September 29 Face of America Liberty cycling challenge. The 56-mile ride from historic Sleepy Hollow along the Hudson River to the United...

August 10, 2018

Liv to Host Women’s Only Trail Session at Crankworx Whistler

WHISTLER, Canada (Aug. 10, 2018) - Liv Cycling, the company dedicated to getting more women on bikes, along with Crankworx Whistler, are proud to host the Liv Women’s Only A-Line Session on Sunday, August 12. That same morning, Liv Canada will also offer demo of the Liv Hail Advanced, the...

August 9, 2018

Liv Cycling Introduces All New Intrigue Series

NEWBURY PARK, Calif. (Aug. 9, 2018) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its new Intrigue Advanced all-mountain trail bike. Featuring an advanced composite frame, aggressive trail geometry and capable 140/150mm travel, the new Intrigue Advanced offers both climbing agility with downhill command suitable...

August 9, 2018

Orange Mud’s Josh Sprague Previews The Leadville 100 MTB

“For some, it’s a race – but for many of us, it’s an experience. Josh Sprague, Founder and CEO of athletic goods company Orange Mud, today announced the release of a video preview for the upcoming Leadville 100 MTB. Accompanied by colleague Marvin Sandoval and equipped with Orange Mud’s Gear Vest,...

August 9, 2018

MSR® Introduces Ultralight Pro™ Bivy

SEATTLE, Wash. (August 9th, 2018) — Since 1969, Seattle-based Mountain Safety Research® (MSR®) has set the standard for creating high-performance outdoor products meant to withstand the harshest conditions of the mountains. New for 2019, MSR introduces the Pro Bivy, the ultimate bivy for professional alpinists on fast and light missions....

August 9, 2018

Pure Project Joins The Conservation Alliance

BEND, Ore. – August 9, 2018 – The Conservation Alliance welcomes San Diego-based craft beer producer Pure Project as its newest member. In joining The Conservation Alliance, the brewing company is helping to protect public lands for future generations.   “Pure Project is committed to sustainable practices to minimize its...

August 9, 2018

Brooke Kaplan Joins Darn Tough Vermont as Director of Marketing

Northfield, VT. (August 9, 2018) Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is pleased to announce the appointment of Brooke Kaplan as Director of Marketing. Kaplan began her career at Procter & Gamble and joins the Darn Tough team with 16 years’...

August 8, 2018

SoftScience Footwear Announces Performance Water Shoes Designed for Women

Denver, CO - SoftScience™ footwear announces performance water shoes designed for women. From fishing to sailing and watersports, SoftScience created three styles designed to not only fit the female foot, but to deliver top-line performance and stability as well. SoftScience footwear offers a lightweight, stable and shock absorbing wearer experience....

August 8, 2018

Hydro Flask Garage Sale Raises Nearly $80,000 for The Conservation Alliance

Bend, OR (August 8, 2018) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations, a Helen of Troy Limited (NASDAQ, NM: HELE) company, is honored to award over $79,500 in charitable contributions to The Conservation Alliance as beneficiary of its annual garage sale...