PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 28, 2018
25 Years of Engineering for Fun: KAVU Announces Summer ‘19 Line
Seattle (June 28, 2018) – KAVU (kavu.com) has been making iconic outdoor clothing for 25 years and the new summer 2019 line, announced today, celebrates that quarter-century milestone with the brand’s hallmark: seasonless fun and apparel that is equal parts conversation starter and adventure wear. “We’ve been doing this for...
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June 28, 2018
Vibram® FiveFingers’ V-Aqua Awarded 2018 Men’s Health Fitness Award
NORTH BROOKFIELD, Mass. (June 28, 2018) – Vibram, the worldwide leader in high performance soles and creator of the Vibram FiveFingers articulated toe shoe, announced today that its FiveFingers’ V-Aqua was awarded a 2018 Fitness Award from Men’s Health magazine. “Vibram’s exhaustive R&D process, lab time and field-testing continues to...
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June 28, 2018
Mountainsmith Launches Waterproof Lumbar Packs at Outdoor Retailer Summer Market 2018
Golden, CO – Mountainsmith – craftsmen of iconic backcountry equipment and recreational outdoor gear – will debut new waterproof designs in their iconic lumbar collection at Outdoor Retailer this month in Denver, CO (Booth #: 44080-UL). designed by legendary outdoorsman and founder, Patrick Smith, the lumbar packs are a staple...
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June 28, 2018
Mountain Khakis® Weaves Corporate Social Responsibility into Every Pair of Pants
JACKSON HOLE, WY (June 28, 2018) – Jackson Hole, Wyoming, home to Mountain Khakis®, the leading mountain town-inspired lifestyle apparel brand for men and women, borders some of the world’s most amazing natural treasures; including Grand Teton National Park, Bridger Teton National Forest and Yellowstone National Park. This daily dose...
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June 28, 2018
Eagle Creek Launches Infographic Series Outlining the Benefits of Travel
San Diego, CA – Eagle Creek is excited to launch their new series of infographics outlining the benefits of travel, starting with “Why A Life of Travel is Worth the Price.” Infographics are yet another tool Eagle Creek has developed to help retailers elevate the benefits of travel, as well...
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June 27, 2018
Sharkbanz Releases New Testing Data and Video Footage Demonstrating Effectiveness of Product Line in Deterring Bull Sharks
Charleston, S.C— Sharkbanz (Mano LLC), the affordable, wearable shark deterrent has released new testing data and video footage demonstrating the effectiveness of the band in deterring Bull Sharks — the greatest shark threat to beachgoers globally. The Sharkbanz team performed this video documented test in the Bahamas using a baited...
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June 27, 2018
PEARL iZUMi Reveals Social Purpose Statement
Louisville, Colorado (June 27, 2018) – PEARL iZUMi, the world’s leader in cycling apparel and footwear, announces an elevated focus on actions to positively impact the environment and riding communities. The defining perspective for this increased alignment of efforts is captured in a new Social Purpose statement: Because we believe how...
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June 27, 2018
LEM Helmets Unveils New 2018-19 Collection of Cycling Head Protection Across North America
MORGAN HILL, Calif. (June 27, 2018) – LEM Helmets, a brand with a rich history in head protection and safety products, introduces a fresh, new bike helmet division who’s mission is to produce innovative cycling helmets for the pursuit of every rider’s everyday ‘Hell-Yes.’ Today, the brand launches its 2018-19 safety...
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June 27, 2018
Uncharted Supply Co. Launches New Life Uncharted Podcast
PARK CITY, Utah (June 27, 2018) – Christian Schauf, entrepreneur and founder of emergency preparedness brand Uncharted Supply Co., is launching the new Life Uncharted podcast. The series focuses on guests who have forged unique paths to success and how they prepare for the unexpected. These stories are told through the voices and real-life stories...
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June 27, 2018
Grassroots Connect retailers and vendors embrace ‘sales over style’ trade show approach
KNOXVILLE, TENNESSEE (FOR IMMEDIATE RELEASE) -- With more than 1,000 attendees from independent speciality outdoor retailers and premier national vendors, it was easy to compare this month’s Grassroots Connect to other trade shows. But after walking a show that’s packed with crowded booths yet pin-drop quiet, after witnessing a show...