PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 23, 2018
Nite Ize Brings Safety, Security, and Light-Up Fun with New Pet Products
BOULDER, Colo., July. 23, 2018 – Nite Ize® is putting colorful spins on two of its most popular pet products with the NiteHowl® Rechargeable LED Safety Necklace and the new aluminum S-Biner® TagLock®. “Dogs are like family and it’s our responsibility to keep them safe,” Nite Ize Founder and CEO...
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July 23, 2018
Nite Ize Creates a Better Way to Carry
BOULDER, Colo., July. 23, 2018 – Nite Ize®, a Boulder based manufacturing company, is expanding their iconic line of Gear Tie® Reusable Rubber Twist Ties™ to include an innovative way to easily carry awkward loads. The new Gear Tie Handle + Loopable™ quickly wrangles everything from beach chairs to lumber...
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July 23, 2018
Nite Ize Hitch Phone Case Anchor Offers Simple Solution to #1 Cause of Phone Damage
BOULDER, Colo., July. 23, 2018 – Each year, more than 95 million smartphones are damaged from drops according to market research firm IDC. To help address this $29.8 billion problem for consumers, Nite Ize® designed the Hitch™ Phone Anchor as an affordable solution for drop protection, security, and accessible convenience....
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July 23, 2018
Nite Ize Puts a New Twist on Gardening
BOULDER, Colo., July. 23, 2018 – Nite Ize® reimagined their iconic Gear Tie® Reusable Rubber Twist Tie™ to create the solution gardeners have been seeking. The new garden-oriented Reusable Foam Twist Tie™ is gentle on plants, endlessly adjustable, and can be easily cut to size with household scissors. “I use...
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July 23, 2018
Nite Ize Reinvents the Iconic Flashflight LED Flying Disc
BOULDER, Colo., July. 23, 2018 – The patented fiber optic array technology of the Flashflight® Light-Up Flying Disc from Nite Ize® has appealed to players of all skill sets for decades. Now the engineers at Nite Ize have introduced Disc-O SelectTM to this iconic flying light-up disc. “The Disc-O Select...
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July 23, 2018
Introducing a “Cooler” Insulated Beverage Holder, New Nite Ize SlapLit LED Drink Wrap
BOULDER, Colo., July. 23, 2018 – The traditional concept for an insulated beverage holder just got a lot “cooler” with the new SlapLitTM LED Drink Wrap from Nite Ize®. This light-up beverage accessory keeps summer drinks cold while adding a unique element of fun to any nighttime rendezvous. During campouts,...
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July 23, 2018
Nite Ize Steelie Orbiter Smartphone Mount Offers Solution to Eliminate Distracted Driving
BOULDER, Colo., July. 23, 2018 – With the devastating increase of accidents caused by distracted driving, thirty-six U.S. states now prohibit or restrict the use of handheld devices while operating a vehicle.* Motorists need in-vehicle solutions that eliminate distraction and comply with hands-free laws. The new Nite Ize® Steelie® OrbiterTM...
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July 23, 2018
Simple Solution to Stay Organized: New Nite Ize S-Biner MicroLock Aluminum
BOULDER, Colo., July. 23, 2018 – The Nite Ize® S-Biner® has become a popular accessory for holding, organizing and identifying keys and other small items. Today, the Colorado manufacturer introduces a new colorful, aluminum S-Biner MicroLock® featuring a lightweight aluminum body with durable stainless steel gates and a clever center-locking...
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July 23, 2018
Mountainsmith to Debut Most Technical Pack To – Date at Summer OR 2018
Golden, CO – Mountainsmith – craftsmen of iconic backcountry equipment and recreational outdoor gear – is set to debut their most technical pack to-date at this month’s Outdoor Retailer Summer Market in Denver, CO (Booth #: 44080-UL). Featuring the newest and most innovative engineering within their backpack collection, the Mayhem...
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July 23, 2018
Concept III Announces North American Partnership with HeiQ
RED BANK, NJ (July 2018) -- Concept III announces a new partnership with HeiQ, wherein Concept III will help optimize sales channels and bolster HeiQ’s brand presence across North America. For 35 years, Concept III has helped source and produce some of the most advanced textiles available. It is highly...