PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 13, 2024
Altra Opens New Outlet in Colorado
DENVER. /OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in running footwear, is thrilled to announce the grand opening of its first Colorado-based outlet store this Friday, November 15, 2024. Located at the Outlets at Castle Rock, this new location will retail past-season and gently used Altra products to running enthusiasts at significant savings....
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November 13, 2024
KUIU Introduces New PRO HD Flex Zip Wader
November 13, 2024 – Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, a leader in high-performance hunting gear, proudly announces the release of the PRO HD Flex Zip Wader, built to withstand the most extreme waterfowl hunting conditions. This is the first breathable wader designed with functional stretch from chest to boot,...
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November 13, 2024
Free Fly Partners with Surfer and Board Shaper, Corey Colapinto
CHARLESTON, South Carolina – November 13, 2024 /OUTDOOR SPORTSWIRE/ – Free Fly, a Charleston-based outdoor brand specializing in lightweight performance and lifestyle apparel made of viscose from bamboo, today, announced its latest brand partnership with California surfer and board shaper, Corey Colapinto. A Southern California native, Colapinto began surfing his...
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November 13, 2024
Dirt Squad Lowers Barriers to Gravel Riding—Invites New Members for 2025
November 13, 2024 /OUTDOOR SPORTSWIRE/ - Dirt Squad, an inclusive gravel cycling team, is on a mission to expand access to the world of off-road riding, inviting new members to join for the 2025 season. Focused on making gravel riding more accessible, Dirt Squad supports riders in overcoming barriers that often...
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November 13, 2024
“Power Comes from Within” Thermore Launches First Consumer Campaign
Milan, Italy/OUTDOOR SPORTSWIRE/ - Thermore, an Italian manufacturing firm that has been innovating in the apparel insulation sector for over 50 years, announces the launch of its first consumer campaign. Imagined by global creative team, Innocean Italy, “Power Comes from Within,” is a brand manifesto highlighting the quality and versatility of...
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November 13, 2024
Sumarpo Embraces Top Portuguese Talent to Drive Innovation in Triathlon Gear
November 13th. /OUTDOOR SPORTSWIRE/ - Sumarpo has officially partnered with Hugo Figueiredo, a leading figure in Portugal’s triathlon community and the current Portuguese National Champion. The partnership underscores both Sumarpo’s and Figueiredo’s dedication to advancing excellence, innovation, and sustainability in triathlon sportswear. A Journey of Dedication and Success Hugo’s journey...
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November 12, 2024
Heliconia Applauds the Rebranding of Bally Sports Network to FanDuel Sports Network
November 12th. /OUTDOOR SPORTSWIRE/ - Heliconia is thrilled to celebrate the transformation of Bally Sports into FanDuel Sports Network, marking an exciting new chapter in our journey. Our long-standing distribution with Bally Sports has allowed us to showcase our outdoor adventure content to viewers across the nation, and this rebranding...
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November 12, 2024
SCARPA earns SKI award for ‘Best Freeride Boot of 2025,’ partners with freeride skier Nikolai Schirmer
BOULDER, Colo. (Nov. 12, 2024) ./OUTDOOR SPORTSWIRE/ — SCARPA, manufacturer of high-performance mountain footwear, earned multiple awards this fall for its new 4-Quattro Pro ski boot, which SKI Magazine recently named “Best Freeride Boot of 2025.” SCARPA is also partnering on the Quattro Pro launch with Norwegian freeride skier Nikolai Schirmer, known for his...
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November 12, 2024
Hot Chillys to Introduce NEW Silkys Base Layer for Fall 2025
SOUTHERN PINES, NC [Nov. 12, 2024]— Hot Chillys, the classic brand that has been delivering performance base layers and winter accessories to outfit the whole family since 1985, has unveiled a lightweight base layer crafted from luxurious microfiber jersey knit fabric duly named Silkys. Engineered to regulate body temperature in all...
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November 12, 2024
Flylow Partners with Blister+ to Offer Supplemental Outdoor Injury Insurance for Sponsored Athletes
DENVER, COLORADO. November 12th. /OUTDOOR SPORTSWIRE/ - Flylow (www.flylowgear.com), an independently owned mountain lifestyle brand, has become the first apparel maker to partner with Blister+ to provide supplemental injury insurance to its sponsored athletes. In a sport where accidents can mean unexpected costs, Flylow’s new partnership ensures that athletes have...