PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 27, 2018
American Red Cross Recognizes Tender Corporation for Support of Hurricane Relief Efforts
LITTLETON, N.H. (March 27, 2018) — Tender Corporation, a leading manufacturer of insect repellents and bite treatments, has been formally recognized by the American Red Cross for its support of relief efforts following one of the most destructive hurricanes ever to strike Puerto Rico. In September 2017, Tender Corporation contributed...
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March 27, 2018
RinseKit Launches New Portable Shower Products and Accessories for Heat and Pressure On-The-Go
CARLSBAD, Calif. (March 27, 2018) – After a successful Kickstarter campaign and an incredible showing on Shark Tank, the award-winning portable pressurized shower system, RinseKit, reveals its new family of products. RinseKit debuts two new units and optional heater and portable pressure pump accessories. “We’ve engineered our new products to...
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March 27, 2018
Mammut Announces Transition in Leadership for North America
Williston, VT (March 27th, 2018) –Mammut, the Swiss producer of premium outdoor equipment and apparel since 1862, announces today a transition in its North American leadership, appointing Joe Prebich as managing director of Mammut North America. Bill Supple will transition from his role as CEO in late April, following 17...
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March 27, 2018
Quickfeat Gives Back by Making Contributions to Two Environmental Organizations
BEND, Ore. – March 27, 2018 – Quickfeat International, an apparel manufacturer, announced today that it has made significant contributions to both The Conservation Alliance and the Deschutes Land Trust (DLT) as part of the company’s initiative to give back to organizations with strong environmental and social missions. The Conservation...
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March 26, 2018
Deuter taps Westbay Trading Company for Great Lakes sales territory
LONGMONT, CO – Westbay Trading Company will take over sales in Ohio, Indiana, Kentucky and Michigan for Deuter USA, a leading international backpack brand since 1898. Westbay is one of the best established outdoor industry rep agencies in the Great Lakes region, and owner Tom Meier has been with the...
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March 26, 2018
OluKai Launches New Hawaiian-inspired Athleisure Sneaker
Orange County, CA ─ March 26, 2018 ─ OluKai, the premium Hawaiian-inspired lifestyle brand, is building upon their activewear offering for women with the brand new Miki Li, a style that brings together the perfect balance of performance, aesthetics and fun. The Miki Li is designed as the “up-for-any-adventure” shoe,...
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March 26, 2018
Smartwool Opens Its First Canadian Store in Banff
Steamboat Springs, CO – March 26, 2018 – Smartwool, one of the outdoor industry’s strongest brands, opens its first Canadian retail location today in the iconic mountain town of Banff, Alberta. A first of its kind in Canada, the new Smartwool store offers a unique shopping experience that caters to...
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March 26, 2018
The Conservation Alliance Contributes $800,000 in Grants to 21 Organizations
BEND, Ore. (March 26, 2018) - The Conservation Alliance sent grants totaling $800,000 to 21 organizations working to protect wild places throughout North America. The Conservation Alliance has awarded more than $20 million to grassroots organizations working to protect wild lands and waterways across North America since 1989. The Conservation...
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March 22, 2018
Light & Motion Deepens its Bike Line for Spring 2018 with New Lights for Adventure, Commuter, and Trail Cyclists
Marina, CA, March 22, 2018 – Light & Motion, the premier US manufacturer of performance bike lights, is enhancing its bike light line in 2018 with innovative lights for everyone from adventure cyclists to daily commuters. The new Rando is the ultimate crossover light with an extended runtime and on-the-go...
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March 22, 2018
Seirus Supports Vail Veteran’s Program For 5th Year
San Diego, CA (March 22, 2018) - Seirus Innovation celebrated military service and outdoor recreation earlier this month through their continued partnership with the Vail Veterans Program. Beginning in 2004, the Vail Veterans Program has been transforming the lives of military injured, and their families, through individualized world-class outdoor programs....