PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 31, 2018
Largest Nationwide Trails Celebration to Take Place on June 2, 2018
Silver Spring, MD – American Hiking Society’s National Trails Day® aims to collectively improve 2,802 miles of trail– the distance across the US–in a single day in honor of the 50th Anniversary of the National Trails System. Beyond recreational and educational opportunities, National Trails Day® participants are encouraged to leave...
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May 31, 2018
Eagle Creek Lands Photographer Andy Mann
San Diego, CA (May 31, 2018) – Eagle Creek is excited to partner with legendary photographer Andy Mann, exposing Eagle Creek audiences to some of the most beautiful places on earth through his extraordinary viewpoint and access. “Andy’s work is the essence of adventure and travel,” said Monica Rigali, Director...
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May 30, 2018
OluKai Introduces the New Hue of Hawaiian Blue
Orange County, CA (May 30, 2018): OluKai, the premium, Hawaiian-inspired lifestyle brand launches Hawaiian Blue on May 30, 2018. Each pair of shoes in the small-batch, collection is 100% unique due to being hand crafted, and hand-dyed with indigo plants grown in Hawaii. OluKai partnered with Hawaiian Blue artists Donna...
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May 30, 2018
Princeton Tec Unveils Revamped Website and Lumen Upgrades
Pennsauken, NJ (May 30, 2018) – For over 40 years, Princeton Tec has pushed the limits of top-tier lighting by listening to consumers and giving them a more intimate relationship with the brand. From the backyard to the battlefield, Princeton Tec propels its mission to provide high quality, American-made lighting...
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May 30, 2018
INOV-8 Appoint Top Crossfitter to Marketing Team
Southborough, MA — inov-8 is set to get a grip of the training footwear market following the appointment of top crossfitter Fran Calvert. Fran, a regular competitor at the CrossFit Games Regionals, will head up inov-8’s functional fitness and training category. She will have a sharp focus on ensuring the...
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May 30, 2018
Campmaid Wins “Best Camping Essentials” Award At The National Hardware Show
SALT LAKE CITY, UT May 29, 2018 – 50 Campfires announced CampMaid is the award winner for “Best Camping Essentials” at the National Hardware Show 2018 in Las Vegas. CampMaid showcased live demonstrations of it’s patented portable outdoor cooking system which transforms into a smoker, griddle, grill, pizza oven, steamer,...
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May 29, 2018
LifeSaver Enters Exclusive Distribution Contract in Southeast Asia
May 29, 2018 - Colchester, UK - LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, is excited to announce an exclusive three-year deal with ARS Indonesia that will boost their distribution in the Southeast Asia region. The partnership has the potential to keep millions of plastic bottles out...
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May 29, 2018
Mountain Khakis Trail Creek Pants Versus Camel
JACKSON HOLE, WY – What do you get when you combine a testy camel and Mountain Khakis’ pants? A really good story and a saved vacation. What could have been a trip to the emergency room in Morocco was instead a moment of surprise and unscathed pants. Here’s Mountain Khakis fan...
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May 24, 2018
Leatherman Kicks off Made of Mettle Tour Celebrating Founder Tim Leatherman
Portland, OR — May 24, 2018 — In 1983, after years of hard work and perseverance, Tim Leatherman invented the world’s first multi-tool. Now, Leatherman Tool Group is the leading manufacturer of multi-tools producing high quality products in its factory in Portland, Oregon. To celebrate the brand’s iconic history, Leatherman...
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May 24, 2018
American Hiking Society Announces 2018 National Trails Fund Recipients
SILVER SPRING, MD (May 24, 2018) – American Hiking Society is thrilled to announce the 2018 recipients of National Trails Fund grants. The National Trails Fund gives trail clubs and land managers the necessary funding to complete critical trail projects across the country, thanks to the generous support of its...