PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 14, 2018
Big Agnes Introduces 1101 Collection of Sleeping Bags
STEAMBOAT SPRINGS, Colo. (Feb. 14, 2018) – Big Agnes, the award-winning producer of tents, sleeping bags, and sleeping pads introduces 1101 Sleeping Bags, a new collection inspired by the Continental Divide Trail. The 1101 Collection features an exclusive use of 80% recycled PrimaLoft® Black Insulation Hi-loft Ultra, a new synthetic...
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February 14, 2018
CampMaid Launches Nationwide in Walmart and Academy Sports Retail Stores
SALT LAKE CITY, UT FEBRUARY 14, 2018 – CampMaid announced this week’s launch in Walmart and Academy Sports retail stores across the US and Puerto Rico. Walmart will be carrying CampMaid’s award winning Lid Holder and Serving Stand to compliment their camping and outdoor cooking Dutch oven tools. The CampMaid...
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February 13, 2018
MSR’s Winter Category Manager Joins Northwest Avalanche Center Board of Directors
SEATTLE, Wash. (February 13, 2018) — Mountain Safety Research® (MSR®), the Seattle-based high-performance outdoor equipment brand, has announced that its Winter Category Manager, Sarah Courtney has joined the Board of Directors at Northwest Avalanche Center (NWAC). In this volunteer position, Courtney will support NWAC’s mission to save lives and reduce...
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February 13, 2018
Nuu-Muu Celebrates 10 Years of Defining Athleisure
Bellingham, WA (February 13, 2018) – Nuu-Muu celebrates 10 years making invincible athleisure dresses that can run marathons, climb mountains, travel the world, do errands, charm on date night, and so much more. Sporty yet easy to dress up, the company’s products are among the most versatile garments on the planet....
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February 13, 2018
Orange Mud Expands Distribution in Canada with Swim Bike Run Distribution
Castle Rock, CO (February 13, 2018) – Orange Mud is adding Canadian Distribution to the international family. John and Maria of Swim Bike Run Distribution will be joining the family out of Kelowna, BC and Orange Mud is extremely happy to be working with them to bring great products north...
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February 12, 2018
Setton Farms Pistachios Integral to Chinese New Year Celebrations
Terra Bella, CA (February 12, 2018) - Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- is excited to celebrate the Chinese New Year with the luckiest nut, the pistachio. The company is...
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February 12, 2018
RovR Products Roll into Summer with Meteorite PR
Boulder, Co (February 12, 2018) - RovR Products, best known for their award-winning, no nonsense coolers, rolls into hours of cold beers and camping with Meteorite PR. Meteorite will represent RovR’s suite of cooler products and accessories, including the newly released RollR 60, RollR 80 and Colorado 85 models. RovR...
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February 12, 2018
Honey Stinger Introduces New Organic Waffle Variety Pack
STEAMBOAT SPRINGS, Colo. (Feb. 12, 2018) — Honey Stinger, the leading manufacturer of honey-based nutritional products, today announced a new variety pack of its Organic Waffles. The new Organic Waffle Variety Pack features three of Honey Stinger’s top-selling flavors: Chocolate, Vanilla, and Honey, in boxes of 15. With five waffles of...
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February 12, 2018
Therm-a-Rest Welcomes Industry Veteran Greg Dean as New Brand Director
SEATTLE, Wash. (February 12, 2018) — Seattle-based Therm-a-Rest, the industry leader in premium outdoor camp comfort, welcomes industry veteran Greg Dean to the team as its new brand director. Dean brings 20-plus years of product creation experience to Therm-a-Rest, and will be responsible for leading product development, driving market growth,...
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February 12, 2018
Seirus Hires Malachi Walker as Business Systems Project Manager
San Diego, CA (February 12, 2018) - Seirus Innovation, leaders in cold weather accessories and cutting edge technologies, is proud to announce they have hired Malachi Walker as Business Systems Project Manager, effective immediately. Walker is responsible for overseeing IT related business needs crucial to Seirus’ operations: Information management, data...