PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 18, 2018
GCI Outdoor Continues Partnership, Grows Support for Big City Mountaineers
Higganum, CT (April 18, 2018) – GCI Outdoor, creator of portable, durable outdoor recreation equipment, is once again partnering with Big City Mountaineers to provide transformational outdoor experiences for underprivileged youth. For 2018, GCI Outdoor (GCI) will step up their commitment with Big City Mountaineers (BCM), supplying a variety of...
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April 18, 2018
Project16x Launches A Grant for Women With An Entrepreneurial Spirit and Influential Drive
DURANGO, COLORADO, (April 18th, 2018) — In partnership with Deuter, the women’s leadership summit Project16x focuses their 2018 summer leadership summits on themes impactful in our community today — conservation and entrepreneurship — and the launch of the Project16x Grant. Project16x is a leadership summit collective, gathering 16 forward-thinking,...
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April 17, 2018
Jaybird Joins The Conservation Alliance
(BEND, Ore. – April 17, 2018) – The Conservation Alliance welcomes sports audio and technology pioneer, Jaybird, as its newest member. To celebrate this new relationship and to underscore the company’s commitment to preserving wild spaces, Jaybird launches two Earth Day promotions to benefit The Conservation Alliance. Jaybird is donating...
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April 17, 2018
Chums Releases Second Limited Edition Artist Series Collection
Sun Valley, ID. (April 17, 2018) - Chums, travel and active lifestyle accessory producer, announced today the release of its second Artist Series collection designed by artist and outdoorsman, Andy Earl. Earl’s collection includes two custom designs appearing on LTD and neoprene eyewear retainers, Surfshort Wallets, trucker hats and t-shirts....
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April 16, 2018
PEARL iZUMi Launches Custom iracelikagirl Apparel
Louisville, Colo. (April 16, 2018) - PEARL iZUMi has partnered with iracelikeagirl— a women’s endurance team and community founded by professional triathlete Angela Naeth— on an exclusive apparel collection that will launch on May 10 in the U.S. only. The line, consisting of an iracelikeagirl custom cycling top, short, warmers...
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April 16, 2018
MY DEUTER ADVENTURE: Share your adventures with Deuter and win a breathtaking hiking trip to Germany
LONGMONT, Colo. – Deuter is shaking up the backpack world again with the release of its Futura Pro hiking pack with a new, even lighter, fully suspended Aircomfort Sensic back system. To celebrate, the German pack maker will roll out the red carpet with My Deuter Adventure, welcoming adventurers from...
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April 16, 2018
Salewa North America Announces Transition in Leadership
Boulder, Colorado (April 16, 2018) - Salewa North America, the leading international mountain sports company born and bred in the Italian Dolomites which operates the DYNAFIT, SALEWA, WILD COUNTRY, and POMOCA brands in the United States and Canada, announced today a transition in its North American leadership. Dave Drulard was...
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April 16, 2018
The Conservation Alliance Kicks Off First Backyard Collective Event of 2018 with Six Member Companies in Santa Barbara, California
Santa Barbara, Calif. (April 16, 2018) – More than 200 volunteers from six member companies participated in The Conservation Alliance’s Backyard Collective stewardship event in Santa Barbara, California on Thursday, April 12. The volunteers worked in support of the Santa Barbara Bucket Brigade to help with Open space debris removal,...
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April 16, 2018
AKU Footwear Launches North American Ambassador Program
Montreal, Canada (April 16, 2018) - AKU Footwear, known for designing and producing some the world’s most comfortable Italian-crafted hiking and trekking boots, is looking for hikers, trekkers and backpackers who live in North America to be a part of their new North American Ambassador Team. These enthusiasts will work...
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April 16, 2018
TerraTrike Sponsors Veteran Circumnavigating U.S. to Raise Awareness for PTSD
GRAND RAPIDS, Mich. — TerraTrike is proud to announce the sponsorship of Gregory Hook, a Navy veteran, who has embarked on a ride around the perimeter of the U.S. to raise awareness for military veterans struggling with post-traumatic stress disorder. “TerraTrike’s foundation was built from the dream of being...