PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 13, 2018
GU Energy Labs Gels are Now “Made by the Sun” at Berkeley Headquarters
Berkeley, Calif. (March 13, 2018) – Thanks to a newly installed 206 Kw DC solar power system, GU Energy Labs will now offset over 95 percent of its energy needs at their headquarters, which is home to the production facility where all GU Energy Gels are produced. Motivated by core...
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March 13, 2018
Tailwind Nutrition Athletes Test Physical Limits at 2018 Iditarod Trail Invitational
Durango, CO – March 13, 2018 – Tailwind Nutrition athletes, Neil Beltchenko and Grant Maughn, took home first and third last week at the 2018 Iditarod Trail Invitational in the Bike 350 and Foot 350, respectively. Using Tailwind’s Endurance Fuel to stay hydrated and fueled throughout the competition, both athletes...
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March 13, 2018
Big Agnes’ Insulated AXL Air Pad Named 2018 Backpacker Editors’ Choice
STEAMBOAT SPRINGS, Colo. (March 13, 2018) – Big Agnes announced today that it has been awarded a 2018 Backpacker magazine Editors’ Choice Award for its 10.6-ounce Insulated AXL Air pad. The honor is one of the most prestigious awards in the outdoor industry, given annually to products in recognition of...
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March 12, 2018
Gregory Baltoro, Deva Win Backpacker Magazine Editor’s Choice 25th Anniversary Hall of Fame Award
SALT LAKE CITY, Utah (March 12, 2018) – One of the best-selling and best-carrying backpacks on the market, the Gregory Baltoro and its women’s-specific counterpart the Deva, were chosen as recipients of the first-ever Backpacker Magazine Editor’s Choice 25th Anniversary Hall of Fame Award. After testing thousands of products over...
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March 12, 2018
Tailwind Nutrition’s New Rebuild Recovery Honored with Fueled Up Award
Durango, CO – March 12, 2018 – Colorado-based sports drink manufacturer, Tailwind Nutrition, releases Rebuild, the first recovery drink based on a patent-pending perfectly complete protein this week. The all-natural, vegan, gluten-free protein drink, now available at stores and online retailers, received the 2018 Fuel Up Award for top protein...
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March 12, 2018
Yuba Bikes Introduces New Electric Boda Boda for 2018
Cotati, CA (March 12, 2018) - Yuba bicycles is excited to introduce the latest addition to the electric cargo bike scene: The Electric Boda Boda. As the cargo bike industry grows, Yuba rounds out their robust collection with this new electric option in both step through and step-over frame designs....
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March 12, 2018
Headsweats Celebrates 20th Anniversary with Hat Design Contest
Boulder, CO – March 12, 2018 – Headsweats, the leader in performance headwear, is inviting the public to join them in celebrating a major milestone by entering original artwork for the chance to be featured on a limited-edition 20th anniversary performance trucker hat. Artists and fans are asked to submit...
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March 12, 2018
Sharkbanz Brings Distribution to Australia and Asia Pacific Territories In-House
Charleston, S.C.—Mar. 12, 2018 — Sharkbanz (Mano LLC), the affordable, wearable shark deterrent is now managing all sales and partnerships in Australia and Asia Pacific territories in-house. The move means that pre-existing and new AU retailers and partners will now work directly with the Sharkbanz team and their direct representatives...
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March 12, 2018
Cascade Designs, Inc. Welcomes Jerry Heinlen as CEO
SEATTLE, Wash. (March 12, 2018) – Cascade Designs, Inc.,® the iconic American outdoor company known for product innovation, today announces that outdoor industry veteran Jerry Heinlen will be the company’s new CEO. Heinlen brings more than 30 years of experience to the position, with a focus on driving growth, business...
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March 12, 2018
NDSS Athlete Team to Run 250+ Miles For Down Syndrome Advocacy
WASHINGTON – The National Down Syndrome Society (NDSS), the leading human rights organization for all individuals with Down syndrome, proudly announces its official Athlete Team and Run Route for the Run for 3.21, a 250+ mile run from Washington D.C. to New York City. The run will serve as a...