PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 12, 2018
Cascade Designs, Inc. Welcomes Jerry Heinlen as CEO
SEATTLE, Wash. (March 12, 2018) – Cascade Designs, Inc.,® the iconic American outdoor company known for product innovation, today announces that outdoor industry veteran Jerry Heinlen will be the company’s new CEO. Heinlen brings more than 30 years of experience to the position, with a focus on driving growth, business...
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March 12, 2018
NDSS Athlete Team to Run 250+ Miles For Down Syndrome Advocacy
WASHINGTON – The National Down Syndrome Society (NDSS), the leading human rights organization for all individuals with Down syndrome, proudly announces its official Athlete Team and Run Route for the Run for 3.21, a 250+ mile run from Washington D.C. to New York City. The run will serve as a...
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March 12, 2018
Energized by the Vibrant Prints and Patterns of the Himalayas, and Equipped to Take On Any Globe-Trotting Trek, Sherpa Adventure Gear Launches the Adventure Anywhere Line
MODESTO, CA — March 12, 2018 — Sherpa Adventure Gear — Weaving together the latest apparel designs and technology, with the rich culture of Nepal, Sherpa Adventure Gear’s Adventure Anywhere Spring / Summer 18 line brings intricate patterns, an abundance of color and traditional Nepali textiles to your wanderlust travels....
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March 9, 2018
Bolger & O’Hearn Launches OmniBloq, a Durable Water Repellant Reinventing a Category
FALL RIVER, Ma. (March 2018) – Bolger & O’Hearn (B&O), the leading developer of specialty chemicals for textiles, has launched OmniBloq, a revolutionary Stormproof/Breathable performance finish. OmniBloq provides laminate-like resistance to the harshest storms without inhibiting comfort or breathability. It recently had its debut in Boulder in late January, at...
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March 8, 2018
Accell North America Appoints New CEO
Kent, Wash. (March 8, 2018) - Accell North America (ANA) announced today that it has appointed W. John Short as its new Chief Executive Officer. Short will oversee all Accell Group operations and investments in North America and will report to newly appointed Accell Group global CEO and Management Board...
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March 8, 2018
Fisher + Baker bolsters national retail strategy with new hire
MINNEAPOLIS - Fisher + Baker, a boutique menswear brand crafting clothes with timeless style and outdoor sensibility, has hired Jessica Rush as senior account executive. In the newly created role, Rush will help hone the national retail sales strategy for the fast-growing label and build retail relationships with a focus on...
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March 7, 2018
Farm to Feet Appalachian Trail Collection available in time for thru-hiking season
Mt. Airy, North Carolina — The Farm to Feet Appalachian Trail collection is now in stores just in time for the first hikers to begin their trip from Springer Mountain, GA, to Mount Katahdin, ME. The collection includes the Clingmans Dome, Max Patch, Damascus, and Harpers Ferry styles named after...
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March 7, 2018
The New Primal Expands Distribution of Marinade Line to Walmart Locations Nationwide
Charleston, SC (March 7, 2018) – Fueled by a commitment to offer high-integrity foods to the masses, The New Primal is excited to announce that the entire line of The New Primal Marinades and Cooking Sauces are now available nationwide in over 650 Walmart locations. This marks the brand’s debut...
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March 6, 2018
Eagle Creek Promotes Dan Funk to Retail Merchandising Manager
San Diego, Ca. – Eagle Creek is proud to announce they have promoted Dan Funk to Retail Merchandising Manager. In his new position, Funk will be responsible for driving the global strategy and execution of Eagle Creek’s environmental design and in-store presentation, across all channels of distribution. “I am super...
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March 6, 2018
Outdoor Research hires Roger Barton as Head of Finance and Operations
SEATTLE, Wash. (March 6, 2018) – Outdoor Research, the Seattle-based maker of industry leading apparel and gear, this month hired Roger Barton as Head of Finance and Operations. Barton is a 24-year veteran of the outdoor and active apparel industry, with deep experience in financial management and operational oversight. At...