PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 13, 2018
Orange Mud Expands Distribution in Canada with Swim Bike Run Distribution
Castle Rock, CO (February 13, 2018) – Orange Mud is adding Canadian Distribution to the international family. John and Maria of Swim Bike Run Distribution will be joining the family out of Kelowna, BC and Orange Mud is extremely happy to be working with them to bring great products north...
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February 12, 2018
Setton Farms Pistachios Integral to Chinese New Year Celebrations
Terra Bella, CA (February 12, 2018) - Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- is excited to celebrate the Chinese New Year with the luckiest nut, the pistachio. The company is...
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February 12, 2018
RovR Products Roll into Summer with Meteorite PR
Boulder, Co (February 12, 2018) - RovR Products, best known for their award-winning, no nonsense coolers, rolls into hours of cold beers and camping with Meteorite PR. Meteorite will represent RovR’s suite of cooler products and accessories, including the newly released RollR 60, RollR 80 and Colorado 85 models. RovR...
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February 12, 2018
Honey Stinger Introduces New Organic Waffle Variety Pack
STEAMBOAT SPRINGS, Colo. (Feb. 12, 2018) — Honey Stinger, the leading manufacturer of honey-based nutritional products, today announced a new variety pack of its Organic Waffles. The new Organic Waffle Variety Pack features three of Honey Stinger’s top-selling flavors: Chocolate, Vanilla, and Honey, in boxes of 15. With five waffles of...
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February 12, 2018
Therm-a-Rest Welcomes Industry Veteran Greg Dean as New Brand Director
SEATTLE, Wash. (February 12, 2018) — Seattle-based Therm-a-Rest, the industry leader in premium outdoor camp comfort, welcomes industry veteran Greg Dean to the team as its new brand director. Dean brings 20-plus years of product creation experience to Therm-a-Rest, and will be responsible for leading product development, driving market growth,...
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February 12, 2018
Seirus Hires Malachi Walker as Business Systems Project Manager
San Diego, CA (February 12, 2018) - Seirus Innovation, leaders in cold weather accessories and cutting edge technologies, is proud to announce they have hired Malachi Walker as Business Systems Project Manager, effective immediately. Walker is responsible for overseeing IT related business needs crucial to Seirus’ operations: Information management, data...
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February 9, 2018
ECCO EXOSTRIKE™ Wins ISPO Outdoor Gold and Scandinavian Outdoor Awards
Leading a new hybridization trend in outdoor footwear, ECCO introduces its EXOSTRIKE collection for Fall 2018, bringing street style and modern, mountain utility together with sleek design and technical performance. At the pinnacle of the new collection is the EXOSTRIKE™ with DYNEEMA® bonded leather, an innovation developed with ECCO that...
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February 9, 2018
Across Categories, Mammut Product Innovations Sweep Up Four ISPO Awards
Williston, VT (February 9th, 2018) – Mammut, the Swiss-quality leader in alpine gear and apparel, has been recognized for four outstanding new product innovations in the 2018 ISPO awards, including the prestigious Gold award for the Nordwand HS Flex Jacket, featuring GORE-TEX® STRETCH. The Mammut Barryvox S avalanche beacon, Wall...
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February 9, 2018
Balega Enhances Its Favorite Collections with Fresh New Colorways for Spring 2018
Durham, N.C. (Feb. 8, 2018) – Balega International, a leading sock brand in the run specialty market known for its underlying technical performance, expands its Silver, Women’s Enduro, Hidden Dry and Ultralight sock collections with new colorways for Spring 2018. All updated styles will be available in stores in mid February...
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February 8, 2018
Tailwind Nutrition is Taking it Off-Road with Epic Rides Race Series in 2018
Durango, CO – February 8, 2018 – Tailwind Nutrition is proud to announce a partnership in 2018 with the Epic Rides Off-Road series, mountain biking’s most celebrated endurance events. With off-road competitions in 4 states across the country, the annual series will offer Tailwind Nutrition Endurance Fuel on-course at all...