PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 8, 2018
American Alpine Club’s Live Your Dream Grant Encourages Climbers of all Abilities to Dream Big
Golden, CO — The American Alpine Club, the country’s oldest member organization for climbers and mountaineers, in partnership with The North Face is pleased to offer 2018 Live Your Dream grants open to climbers of all ages, all experience levels, and all climbing disciplines. Interested individuals have until March 31,...
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February 8, 2018
Uncharted Supply Co. Raises Growth Capital from The Chernin Group
PARK CITY, Utah (February 8, 2018) – Uncharted Supply Co., an industry-leading emergency preparedness company behind The Seventy2, the innovative 72-hour survival kit, has partnered with Los Angeles-based The Chernin Group (TCG), a privately held, independent media investment company founded by Peter Chernin. Uncharted was founded in 2016 by adventurer...
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February 8, 2018
BONX and Team LottoNL-Jumbo enter into official sponsorship agreement
TOKYO, JAPAN (Feb. 8, 2018) — BONX Inc., the Japanese technology company and leader in hands-free group-talk technology, is proud to announce their official sponsorship of Team LottoNL-Jumbo, a European road-cycling team. BONX Grip, the company’s premiere product, is a state-of-the-art Bluetooth earpiece that enables cellular-network-based group communication with up...
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February 7, 2018
Coolcore introduces Fibr-X
PORTSMOUTH, NH – Coolcore (www.coolcore.com), the leader in chemical-free thermoregulating fabrics, introduces Fibr-X, an extruded single yarn which possesses the same thermal regulating performance as Coolcore’s original multi-fiber technology. “The evolution of Coolcore’s single yarn innovation gives our manufacturing partners more flexibility than ever before to create innovative garments, accessories...
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February 7, 2018
Inaugural Class of NextGen Trail Leaders Arrive in Washington, DC for Hike the Hill® Advocacy Week
SILVER SPRING, MD – American Hiking Society is pleased to announce the first class of NextGen Trail Leaders, who will be the voice of early-to-mid career advocates pressing elected officials and the public to protect, fund, and care for our public lands. The NextGen Trail Leaders will unite in our...
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February 7, 2018
FITS® Named Official Sock Sponsor of 2018 Michigan Ice Festival
Chattanooga, TN (February 7, 2018) – FITS®, makers of the best fitting performance socks in the world, is proud to announce their exclusive sock sponsorship of the 2018 Michigan Ice Fest. FITS has been the official sock of this four-day ice climbing festival for 6 years in a row. Michigan Ice...
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February 7, 2018
Grassroots Connect returns to Knoxville with unique ‘retailer first’ trade show experience
KNOXVILLE, TENNESSEE – Grassroots Connect, the four-day national buying show designed around the business needs of independent specialty outdoor retailers, will return to the Knoxville Convention Center, June 14-17, 2018. Open to all qualifying retailers, Connect is anticipated to attract more than 1000 total attendees with its remarkable combination of...
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February 7, 2018
KOKOPELLI Packraft Taps Meteorite PR as PR Agency of Record
Denver, Co – (February 7, 2018) - KOKOPELLI Packraft, creators of the world’s lightest packable inflatable kayaks, has named Meteorite PR as its public relations agency of record. KOKOPELLI Packraft, makes premier quality packrafts. They are designed in-house, from start to finish, ensuring that every packraft that leaves their factory...
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February 7, 2018
Dare 2b Introduces Women’s Ski Collection for Autumn-Winter 2018
Portsmouth, NH (February 7, 2018) – The newly launched AW18 Women’s Ski collection is Dare 2b’s open invite to hit the slopes with confidence. The line is packed with exclusive technology that thrives on-mountain without being the most expensive part of your ski trip. Baked in is Dare 2b’s body...
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February 6, 2018
Uncharted Supply Co. Joins Forces with Verde Brand Communications as Media Relations Partner
PARK CITY, Utah (February 6, 2018) – Uncharted Supply Co., makers of the finest high-quality, high-utility, and full-package emergency preparedness systems, is partnering with leading active lifestyle and integrated media relations agency, Verde Brand Communications, as its agency of record. Verde will manage strategic and creative PR efforts, while supporting digital...