PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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December 7, 2017
inov-8 at the Forefront of Graphene Sports Footwear Revolution
Southborough, MA (December 6, 2017) – inov-8 is launching a revolutionary world-first in the sports footwear market following a unique collaboration with scientific experts to bring Graphene to running and fitness shoes. The British brand, with a North American headquarters in Massachusetts, worked closely with The University of Manchester team...
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December 6, 2017
Access Fund Will Sue Federal Government to Defend Bears Ears National Monument
Boulder, CO. December 6, 2017 – Access Fund, the national non-profit advocacy organization that protects America’s climbing areas, will take a legal stand against President Trump’s proclamation that orders a reduction of Bears Ears National Monument in southeast Utah, home to world-renowned rock climbing (including the famed Indian Creek). Before...
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December 6, 2017
Experience the Sole of the Sport with Astral’s Rassler 2.0
December 6, 2017 – Asheville, NC – The top choice for hardcore river users and whitewater boaters, Astral has designed the Rassler 2.0 for unmatched performance during paddling, fly fishing, canyoning and traveling. The original Rassler earned Astral serious river cred; drawing accolades as Men’s Journal’s Best Paddling Shoe and...
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December 6, 2017
The Conservation Alliance Funds Legal Challenges to Trump Assault on National Monuments
BEND, Ore. – The Conservation Alliance made a $75,000 grant to Earthjustice today, supporting the organization’s legal challenges to President Trump’s unprecedented changes to national monument boundaries. The grant is the largest contribution The Conservation Alliance has ever made to one organization, and will support litigation aimed at halting changes...
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December 6, 2017
Black Crows Teams Up with White Cloud Communication for Public Relations
Chamonix, France (December 6, 2017) – Black Crows, the French ski brand making waves in North America with design-driven, performance ski products, announced today its partnership with White Cloud Communication, a boutique communication and marketing firm specializing in active lifestyle, outdoors, adventure and winter sports brands. White Cloud will manage...
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December 6, 2017
GCI Outdoor Honors Fallen US Veterans, Donates Wreaths to Wreaths Across America
Higganum, Conn. (Wednesday, December 6) – GCI Outdoor, creators of portable, durable outdoor recreation equipment and furniture, is helping to honor fallen US veterans this holiday season with a generous donation of wreaths to the non-profit organization Wreaths Across America. Saturday, December 16 is National Wreaths Across America Day where...
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December 5, 2017
NICA Kicks-Off 2017 Share the Ride Campaign
BERKELEY, Calif. - The National Interscholastic Cycling Association (NICA) kicks-off its 2017 Share the Ride Campaign with a new twist. This year when you become a NICA Sustainer, you are eligible to win a trip with Western Spirit Cycling Adventures. Austin McInerny, NICA President, reports, “The annual NICA Share the...
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December 4, 2017
The Conservation Alliance Responds to President Trump’s Unprecedented Attack on National Monuments
BEND, Ore. (December 4, 2017) – Today, President Trump launched an unprecedented attack on America’s public lands. In a move that favors short-term profits for extractive industries over Native American cultural heritage and a sustainable outdoor recreation economy, Trump signed an executive order that attempts to shrink the boundaries of...
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December 1, 2017
Eagle Creek Introduces All-New Wayfinder Backpack Collection
San Diego, Calif. – Eagle Creek, the creator of the original adventure travel pack, introduces the all-new Wayfinder collection of backpacks. Designed to enable easier travel, whether to the concrete jungle or the actual jungle, Wayfinder packs were constructed to commission your next walkabout. Lightweight, versatile and innovative, Wayfinder packs...
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December 1, 2017
Wildlife Acoustics and L.L.Bean Launch “Song Sleuth with Sibley” Sweepstakes
BOSTON, MASS (December 1, 2017) – Wildlife Acoustics, makers of the Song Sleuth bird identifying app, today announced the launch of the “Song Sleuth with Sibley” Sweepstakes presented with L.L.Bean, giving bird lovers the once in a lifetime opportunity to bird with David Sibley, renowned artist and author of Sibley’s...