October 2, 2017

RYU (Respect Your Universe) To Open First U.S. Store In New York City

(VANCOUVER, BRITISH COLUMBIA) – RYU Apparel Inc. (US: RYPPF; TSX VENTURE: RYU; Frankfurt Stock Exchange: RYA), creators of urban athletic apparel, is pleased to announce that it has secured a store front in Williamsburg, the fashion epicenter, in the New York City borough of Brooklyn. Williamsburg has emerged in recent years as a...

October 2, 2017

World T.E.A.M. Sports Names Jonathan Brideau as Executive Director

Holbrook, New York, October 2, 2017 – National nonprofit World T.E.A.M. Sports announced today that Jonathan Brideau has been named as the organization’s executive director. He joins CEO and President Van Brinson in the growing organization’s management. Brideau is a seven-year veteran of Best Buddies International, a nonprofit organization dedicated...

October 2, 2017

DYNAFIT and SALEWA Brands Name Meteorite PR as Public Relations Agency of Record in North America

October 2, 2017; Boulder, Colorado: Media outlets across all channels will be excited to learn that Eric “Hende” Henderson and his newly formed agency Meteorite PR will once again be supporting the public relations and brand communications efforts of premium mountain sports brands SALEWA and DYNAFIT in North America. For...

October 2, 2017

The New Primal Adds Grass-Fed Meat Sticks to 7-Eleven Snack Aisles Nationwide

Charleston, SC (October 2, 2017) - The perfect protein just got more convenient. The New Primal, makers of the healthiest, most responsibly-sourced meat snacks, is excited to announce that their Classic and Spicy Beef Meat Sticks will be available at over 900 7-Eleven convenience stores nationwide beginning October 2, 2017. ...

October 2, 2017

Seirus Invalidates Columbia’s Omni-Heat Patent

San Diego, CA (October 2, 2017) - A San Diego jury returned a verdict finding Columbia’s patent covering its Omni-Heat technology invalid. The jury also refused to find that Seirus’ HeatWave technology infringed Columbia’s patent. Columbia sued Seirus alleging Seirus’ HeatWave product line infringed a Columbia design patent in 2013. Columbia added two utility...

September 28, 2017

United By Blue expands team; hires new Director of Marketing and E-Commerce

PHILADELPHIA, PA (THURSDAY, SEPTEMBER 28, 2017) -- United By Blue (UBB), an outdoor apparel brand committed to cleaning up the earth’s waterways, is pleased to welcome Joanna Schnell as their new Director of Marketing and E-Commerce. Schnell will be managing all of UBB’s digital, catalog, and retail marketing to support...

September 27, 2017

GCI Outdoor Partners with Westminster College and their Westminster Expedition Semester on the Road

Higganum, CT  – GCI Outdoor, the creator of portable, durable outdoor recreation equipment and furniture, is partnering with the Westminster Expedition, one of the nation's first semester-long, experiential-education programs to be offered at any college or university. GCI is providing students with chairs to keep comfortable and tables to help stay organized...

September 27, 2017

Chad DeJong Joins Darn Tough Vermont as Director of Quality and Continuous Improvement

Northfield, VT. (September 27, 2017) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, has appointed Chad DeJong as Director of Quality and Continuous Improvement. As the Darn Tough brand and product collections continue to experience accelerated growth, DeJong will lead systems and...

September 27, 2017

BRICK. Digital Marketing Service Helps Retailers Build a Digital Foundation

September 27, 2017, Asheville, NC - BRICK, a subsidiary of Darby Communications, is a new digital marketing service offered exclusively to location-based retailers serving the outdoor recreation market. This service is designed to help specialty retailers drive foot and online traffic, and increase their competitive advantage by promoting products, services...

September 27, 2017

Mountain Khakis Joins Boulder Community to Restore Historic Third Flatiron Descent Trail

CHARLOTTE, N.C. – (September 27, 2017) - Mountain Khakis, a leading mountain town-inspired lifestyle apparel brand, in partnership with Boulder Climbing Community, Boulder Open Space and Mountain Parks and The Access Fund restored over 100 square feet of the historic “Third Flatiron Descent Trail” on Monday. First climbed in 1906, the Third Flatiron...