December 6, 2017

Black Crows Teams Up with White Cloud Communication for Public Relations

Chamonix, France (December 6, 2017) – Black Crows, the French ski brand making waves in North America with design-driven, performance ski products, announced today its partnership with White Cloud Communication, a boutique communication and marketing firm specializing in active lifestyle, outdoors, adventure and winter sports brands. White Cloud will manage...

December 6, 2017

GCI Outdoor Honors Fallen US Veterans, Donates Wreaths to Wreaths Across America

Higganum, Conn. (Wednesday, December 6) – GCI Outdoor, creators of portable, durable outdoor recreation equipment and furniture, is helping to honor fallen US veterans this holiday season with a generous donation of wreaths to the non-profit organization Wreaths Across America. Saturday, December 16 is National Wreaths Across America Day where...

December 5, 2017

NICA Kicks-Off 2017 Share the Ride Campaign

BERKELEY, Calif. - The National Interscholastic Cycling Association (NICA) kicks-off its 2017 Share the Ride Campaign with a new twist. This year when you become a NICA Sustainer, you are eligible to win a trip with Western Spirit Cycling Adventures. Austin McInerny, NICA President, reports, “The annual NICA Share the...

December 4, 2017

The Conservation Alliance Responds to President Trump’s Unprecedented Attack on National Monuments

BEND, Ore. (December 4, 2017) – Today, President Trump launched an unprecedented attack on America’s public lands. In a move that favors short-term profits for extractive industries over Native American cultural heritage and a sustainable outdoor recreation economy, Trump signed an executive order that attempts to shrink the boundaries of...

December 1, 2017

Eagle Creek Introduces All-New Wayfinder Backpack Collection

San Diego, Calif. – Eagle Creek, the creator of the original adventure travel pack, introduces the all-new Wayfinder collection of backpacks. Designed to enable easier travel, whether to the concrete jungle or the actual jungle, Wayfinder packs were constructed to commission your next walkabout. Lightweight, versatile and innovative, Wayfinder packs...

December 1, 2017

Wildlife Acoustics and L.L.Bean Launch “Song Sleuth with Sibley” Sweepstakes

BOSTON, MASS (December 1, 2017) – Wildlife Acoustics, makers of the Song Sleuth bird identifying app, today announced the launch of the “Song Sleuth with Sibley” Sweepstakes presented with L.L.Bean, giving bird lovers the once in a lifetime opportunity to bird with David Sibley, renowned artist and author of Sibley’s...

November 30, 2017

Hello World: BUTLER introduces the Original 3-in-1 all weather children’s boot

New York, NY - November 30, 2017. Butler has invented a bold, innovative, playful, and versatile brand of protective, all season 3-in-1 footwear for kids made in the USA. Butler boots are 4 season boots AND overshoes AND slippers all in one! Whatever the weather, your children’s feet are in good...

November 30, 2017

Gore launches new GORE-TEX® INFINIUM™ product brand

FELDKIRCHEN-WESTERHAM (30 November 2017) — For more than 40 years, the GORE-TEX® brand has stood for performance, functionality, quality, comfort and trust. W. L. Gore & Associates (Gore) is building upon this expertise to lead the GORE-TEX® brand into a new evolution stage that goes way beyond “waterproofness." Beginning in...

November 30, 2017

Captive Spirits Distilling, Makers of Big Gin, Hires JAM Collective

Seattle and San Francisco – November 30, 2017 – Captive Spirits Distilling has named JAM Collective as its public relations agency of record. JAM Collective is a versatile and accomplished boutique agency specializing in public relations, social media, brand communications, and strategic partnerships. Captive Spirits Distilling was founded in February...

November 30, 2017

Doing Good at Darn Tough Vermont: Company Donates 100% of Profits from Giving Tuesday to Vermont Foodbank

Northfield, VT. (November 30, 2017) – With one in four people in Vermont struggling with hunger, Northfield-based sock company, Darn Tough Vermont, donated 100% of their profits from online sales during this past Tuesday, November 28th to the Vermont Foodbank. Known as Giving Tuesday, a global day of giving that...