PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 12, 2017
Lizard Skins Acquires Oury Grips: Strengthens Position in Cycling, Adds Powersports
American Fork, Utah (September 12, 2017) — Lizard Skins, one of the industry leaders in cycling grips and road tape, has just completed a deal to acquire Oury Grips, another renowned grip maker in cycling and powersports. The move enables Lizard Skins to grow its already strong presence in the...
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September 12, 2017
evo and Loge Join Forces to Create Unique Outdoor Experiences
SEATTLE (September 12, 2017) Seattle-based action sports, lifestyle, and outdoor retailer evo announced today a strategic partnership with Loge Co., a brand offering unique camping and lodging destinations catering to surfers, hikers, and outdoor enthusiasts with a first location in the coastal community of Westport, WA. In exchange for an...
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September 12, 2017
Trailfoody Offers New Adventure-Ready Dietary Options
September 12, 2017 – Roanoke, VA – The outdoors should be a place of inclusivity, and Trailfoody is committed to getting people outside and enjoying the activities they love no matter their dietary needs. Monthly trailfood service, Trailfoody, has expanded its offerings to include options for those dealing with dietary...
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September 12, 2017
Strafe Outerwear Debuts Fall 2017 Collection Featuring Polartec and eVent
ASPEN, Colo. (September 12, 2017) — Strafe Outerwear, a technical outerwear brand motivated by living life in the mountains, announces the availability of its 2017/18 apparel line dedicated to skiers and riders who push the limits in alpine pursuits. The collection draws inspiration from Strafe’s home in the Elk Mountains...
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September 11, 2017
Boulder, Co Resident to Be Featured In National Down Syndrome Society Video
NEW YORK (September 11, 2017) – Maite Hendeson, of Boulder, Colorado, will appear in the bright lights of Broadway on Saturday, September 16, as part of the National Down Syndrome Society's annual Times Square Video presentation. The featured photographs highlight children, teens, and adults with Down syndrome, reminding the world in...
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September 11, 2017
Rad Dog Wins PayPal 10K Business Makeover Contest
Bellingham, WA (September 11, 2017) – Rad Dog, designers and builders of performance dog gear, was selected as a winner of the PayPal $10K Business Makeover competition based on growth potential and expressed business need for makeover, as well as clarity, originality and creativity of their entry. A longtime champion...
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September 8, 2017
Wyoming Brewery Builds Beer Pipeline to NYC, Oakland and The East Bay
In order save the millions of the east and west coast craft-beer drinkers from their coastal IPAs Melvin Brewing is organizing to build an environmentally friendly IPA pipeline to select locations in NYC, Oakland and the outer East Bay. Melvin went directly to the people and asked what they thought....
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September 8, 2017
Kitsbow Introduces Alpine-Grade Technical Apparel for Fall 2017
PETALUMA, Calif. (September 8, 2017) — Kitsbow, maker of premium cycling clothing and accessories, introduces new and updated technical layer options with continued quality partnerships with Polartec, Schoeller and Pendleton. “Few brands hold time-tested, innovative and uncompromising quality like our material partners,” said Zander Nosler, founder of Kitsbow. “Partnering...
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September 7, 2017
Turtle Fur Picks Up Momentum Media PR as Public Relations Agency of Record
Boulder, Colo. (September 7, 2017) - Turtle Fur, makers of headwear and accessories in the outdoor, snow sports, and lifestyle markets for more than 35 years, announces Momentum Media PR as the brand’s agency of record, effective immediately. As Turtle Fur looks forward from over three decades as a wearing accessory...
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September 7, 2017
5.11 Tactical and Griffin Technology Join Forces to Launch Griffin Survivor: 5.11 Tactical Edition Rugged Mobile Accessories
Irvine, CA– 5.11®, global innovator of purpose-built gear for tactical professionals, and Griffin Technology®, creator of award-winning and thoughtfully designed mobile accessories, together debut the Griffin Survivor: 5.11 Tactical Edition collection of rugged and versatile mobile accessories. The collaboration includes ultra-protective iPhone 7 and iPhone 7 Plus cases and high-performance...