PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
July 11, 2017
Wilderness Systems Announces New Accessories for Kayak Anglers
GREENVILLE, S.C. (July 11, 2017) – Wilderness Systems, the industry leader in kayak fishing innovation, today introduces a dozen-plus new accessories designed to enhance kayak anglers’ experiences on the water. “Wilderness Systems accessories give anglers new ways to customize and outfit their kayaks to meet their individual needs,” said Evan...
-
July 11, 2017
Outdoor Retailer Partners with Outdoor Industry Association to Host Public Lands Action Center at Outdoor Retailer Summer Market 2017
SAN JUAN CAPISTRANO, Calif. – (July 11, 2017) – Outdoor Retailer, in partnership with Outdoor Industry Association (OIA) is pleased to announce a new Public Lands Action Center at this year’s Summer Market, July 26–29, 2017. The 1,500-square-foot space, donated by Outdoor Retailer, will be located in the south foyer of...
-
July 11, 2017
REI To Host Vibram Sole Factor Tour
CONCORD, Mass. (July 11, 2017) – Vibram®, the worldwide leader in high-performance soles, partners with REI for the 2017 Sole Factor Tour. The Vibram Sole Factor Tour will visit select REI stores across the country offering customers a chance to upgrade their favorite footwear with a new Vibram sole. Driving Vibram’s Sole Factor...
-
July 11, 2017
Bill Lockwood Named CEO of Craghoppers North America
Portsmouth, NH (July 11, 2017) – Craghoppers, the UK-based designers and creators of exceptional world travel apparel, are pleased to announce Bill Lockwood has been named CEO of Craghoppers North America,. effective immediately. With a lengthy and accomplished background in the outdoor industry, Lockwood brings decades of experience to the...
-
July 11, 2017
Black Diamond Announces Key Engineering and Apparel Development Hires
SALT LAKE CITY (July 11, 2017) – Black Diamond Equipment®, a global leader of innovative active outdoor performance equipment and apparel, today announced the appointment of six new hires to its engineering and apparel development teams. “As Black Diamond Equipment continues its growth, we’re excited to bring on talent for newly...
-
July 10, 2017
Farm to Feet to help defend Bears Ears with Limited Edition sock at Outdoor Retailer
Mt. Airy, North Carolina (DRAFT) — Farm to Feet, makers of 100% American socks, is introducing a limited-edition Bears Ears sock at Outdoor Retailer Summer Market in support of the Conservation Alliance Public Lands Defense Fund. The sock will be available for $15 in the Farm to Feet booth (BR315)...
-
July 10, 2017
Maven Launches New C-Series Binocular Line
LANDER, Wyoming - Maven Outdoor Equipment Company, known for producing elite level optics on a built-to-order customization platform, launches the all new C-series binocular line. The C.1 binocular will be the first release in the series and will be offered in two configurations, 8x42mm and 10x42mm. The line focuses on high-quality...
-
July 10, 2017
Five Outdoor Industry Brands Come Together to Host Contest & Benefit Party for The Conservation Alliance Defense Fund
SALT LAKE CITY, UTAH (July 10, 2017) — Celebrating both advocacy and gratitude, long-time outdoor industry brands Mountainsmith, Ibex, KÜHL, Big Agnes and Darn Tough team up to host a two-tier affair benefiting The Conservation Alliance Public Lands Defense Fund. The collaboration will include a “SLC Thank You” party at...
-
July 10, 2017
TreePod offers isolation tank at Summer Outdoor Retailer to combat ‘OR Syndrome’
BOULDER, Colorado – Outdoor Retailer Summer Market is intense. Kickstarter upstarts develop nervous twitches trying to pedal their wares to the right people. Buyers risk gout from all the wining and dining. Frantic media pace the floor looking for the next “thing” to boost their Alexa ranking. Marketers get tech...
-
July 10, 2017
Peter Kennedy Joins Darn Tough Vermont Team as Senior Sales and Demand Analyst
Northfield, VT. (July 10, 2017) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is happy welcome its newest team member, Peter Kennedy. Peter joins the company as Senior Sales and Demand Analyst. As the brand continues to experience vigorous growth, the creation...