May 22, 2017

SNEWS Taps Darby Communications to Launch Rebranding Campaign

May 22, 2017 – Asheville, NC – SNEWS, the outdoor industry’s source for trade news, has selected Darby Communications as their PR agency of record for the launch of their rebranding and new website. The two entities share common goals – sharing hot industry news, addressing the needs of specialty outdoor...

May 22, 2017

Setton Farms Debuts New Premium Quality Nut Blends to Snack Lineup

Commack, NY (May 22, 2017) - Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is excited to announce the launch of their latest protein packed snack mixes, Pistachio Nut Blend and Pistachio Power Blend. Both snack packs will...

May 19, 2017

TIME Sport Signs SIMBOL Communications for PR/Marketing

Park City, Utah) —TIME Sport – the legendary French cycling brand that produces carbon framesets, pedals and other components – has hired Park City-based SIMBOL Communications as their agency of record to handle a variety of PR and marketing services and build their sports marketing programs for their US operations....

May 19, 2017

Astral Appoints In-Sport Fashion, Inc. as Canadian Distributor

May 19, 2017 – Asheville, NC – Astral, expert in creating stylish and high-performance footwear and PFDs for nature lovers, is excited to appoint In-Sport Fashions Inc. as their Canadian distributor. Previously handled directly from Astral’s facilities in Asheville, Canadian retailers will now have the opportunity and ease of ordering...

May 19, 2017

Slackline Industries sponsors Dominion Riverrock competition

BOULDER, Colorado — Slackline Industries, producer of high-quality slackline systems, is pleased to announce its sponsorship of the Dominion Riverrock 2017 slackline competition being held May 20-21, 2017, in Richmond, Virginia. Competing for a $2,500 cash purse and top spots in the official ISI World Ranking, the event will feature top...

May 17, 2017

Katadyn Launches Award-Winning BeFree 1L

Minneapolis, Minn. (May 17, 2017) — Katadyn proudly announces the new 1-liter iteration of its award-winning BeFree water filtration system. On the heels of the Katadyn BeFree .6L wins for Runner’s World Gear of the Year, ISPO gold Award and Backpacker Editor’s Choice Award, the new 1L nearly doubles fluid...

May 17, 2017

American Hiking Society Announces Kathryn Van Waes as New Executive Director

American Hiking Society (AHS) is pleased to announce Kathryn Van Waes, Ph.D. as its new Executive Director. Van Waes will step into the leadership role on June 5, 2017. “The AHS board underwent a thorough five-month search prior to selecting Kathryn Van Waes,” said Jack Hess, AHS Board Chair. “We...

May 17, 2017

Yuba Bikes Introduces New Flip Flop Kids Bike

Cotati, CA (May 16, 2017) -Yuba Bikes www.yubabikes.com, is pleased to launch fun new prints in the 2017 Flip Flop line, adding a touch of nature and making riding even more fun while getting kids excited about being on a bike. As a family brand, Yuba understands the need to...

May 17, 2017

Eagle Creek Introduces All-New Global Companion Travel Packs for Spring 2018

San Diego, Ca. – As the original manufacturer of travel backpacks, Eagle Creek is returning to their roots of building backpacks for travel and introducing the all-new Global Companion Travel Packs in Spring 2018. The new Superhero pack of adventure travelers, Global Companion Travel Packs are built Eagle Creek tough,...

May 17, 2017

TRAK To Launch The Ultimate Touring Kayak “TRAK 2.O” On Kickstarter

CALGARY (May 17, 2017) – TRAK, renowned makers of portable performance kayaks, are launching a 30-day Kickstarter campaign to fund the TRAK 2.0 deemed the Ultimate Touring Kayak on May 23, 2017. More than 10 pounds or 5 kgs lighter than its predecessor and light enough to check on an...