May 25, 2017

Eagle Creek Unveils New Cargo Hauler Special Edition For Spring 2018

San Diego, Ca.  – Owning the Duffel Category is not something Eagle Creek takes lightly. With the introduction of the new Cargo Hauler Special Edition, Eagle Creek continues to stake its claim as the leader in product design versatility and durability. Building on the extremely successful Cargo Hauler Duffel franchise,...

May 25, 2017

Kelty Announces Cross Country Tech Rep “Wander Lost Tour” Embracing “Van Life” May 25 – Aug. 31, Traveling To Festivals and Educating Retailers

BOULDER, COLO. (May 25, 2017) - Kelty®, a leader in providing innovative adventure gear and everyday outdoor products built to last, today announced its cross country Wander Lost Tour for tech reps, May 25 to August 31. Stopping at over 400 retailers in 30 states while living in a specially...

May 25, 2017

College Outside Joins The Conservation Alliance

Bend, Ore., (May 23, 2017) — The Conservation Alliance today welcomes College Outside as its newest member. College Outside is the outdoor industry’s primary connection to the college demographic. Over 200 collegiate outdoor groups use College Outside’s retail site to purchase gear for their programs, leaders, and members. “Our goal...

May 25, 2017

PMI Stanley Brand Builds U.S. Sales Team

SEATTLE, WA (May 25, 2017) – Continuing to see exceptional growth in multiple categories, Pacific Market International’s (PMI)  STANLEY brand proudly announces several exciting updates to the U.S. sales team including the appointment of Dave McVicker as Stanley’s new Vice President of Sales and Tom Shores as Western Regional Sales...

May 25, 2017

Purple Heart vets to ride TerraTrikes during Washington DC Memorial Day Parade

WASHINGTON, D.C. — At this year’s Memorial Day Parade two Purple Heart veterans will help lead the Purple Heart Foundation float on a novel form of transport – a recumbent tricycle. The inclusion of a recumbent trike marks the beginning of a new partnership between TerraTrike, the largest producer of...

May 25, 2017

Inaugural Morakniv Adventure Blends Outdoor Education & Fun

Seattle, WA – May 25, 2017 - Morakniv®, creator of quality Swedish knives since 1891, is celebrating the success of its first ever Morakniv Adventure. This unique event brought together people from all over the world for several days of workshops and fun in the beautiful forests of Mora, Sweden....

May 25, 2017

SNEWS Debuts New Website Featuring Market-Leading Content, Video, and Insider News

Boulder, CO (May 25, 2017)  -- SNEWS (snewsnet.com), the outdoor industry’s leading source for trade news, today debuted a new website. With its market-leading interactive content, video, and breaking news, SNEWS now delivers an un-rivaled platform for readers and advertisers alike. “This new platform reflects the energy and passion that...

May 25, 2017

Four Ways to Enjoy the Great Outdoors on National Trails Day®

On Saturday, June 3rd, people across America are invited outside for a fun trail experience during American Hiking Society’s National Trails Day®. On National Trails Day, people are encouraged to hike, bike, paddle, pitch in on some trail maintenance, or do any of the other numerous fun activities that will...

May 24, 2017

iShoxs Names Verde Brand Communications as Agency of Record

Mönchengladbach, Germany (May 24, 2017) – iShoxs, German-based maker of premium mounts and accessories for POV cameras, has retained Verde Brand Communications to serve as its agency of record. Verde will increase visibility and engagement of iShoxs brand in the American market with an integrated communications strategy focused on the...

May 24, 2017

Native Eyewear Expands Ambassador Team with the Addition of Three New Athletes

Longmont, Colo. (May 24, 2017) — Native Eyewear, a Colorado-based goggle and sunglass company, has announced the addition of three elite athletes to its ambassador team. Native’s new athletes will join a team of ambassadors who put Native’s eyewear line to the test and help spread brand awareness. Created for...