PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 24, 2017
Kokatat supports upcoming Mississippi source-to-sea attempt
ARCATA, California – Kayaker Michael Waterford will set out next month to become the fastest person to solo-paddle the entire 2,552 miles of Mississippi River, and Kokatat’s award-winning paddling gear will be along with for the record attempt. Waterford, who previously kayaked the Mississippi in 2013, will try to break...
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May 23, 2017
Darn Tough Announces Professional Ambassador Program, Team DTV
Northfield, VT. (May 23, 2017) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, unveils the brand’s new professional ambassador program, Team DTV, welcoming 15 athletes and ardent adventurers to the Darn Tough family. Hailing from the United States and beyond, each Team...
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May 23, 2017
Outside TV Wins Big at 38th Annual Sports Emmy® Awards
(Westport, CT.) Outside TV, the leading provider in action and adventure sports content, was most recently honored at the 38th Annual Sports Emmyâ Awards in New York City, with the Award for Outstanding Camera Work for Outside TV original mini-series Image Quest. Image Quest dives into the world of adventure...
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May 22, 2017
SCARPA North America names All Mountain Group as 2016 Rep Group of the Year
BOULDER, Colo. (May 22, 2017) – SCARPA North America this month named All Mountain Group, its sales agency in the New England and Mid-Atlantic territories, as its Rep Group of the Year for 2016. “The All Mountain Team has done a great job, in a very challenging market climate, of...
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May 22, 2017
SNEWS Taps Darby Communications to Launch Rebranding Campaign
May 22, 2017 – Asheville, NC – SNEWS, the outdoor industry’s source for trade news, has selected Darby Communications as their PR agency of record for the launch of their rebranding and new website. The two entities share common goals – sharing hot industry news, addressing the needs of specialty outdoor...
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May 22, 2017
Setton Farms Debuts New Premium Quality Nut Blends to Snack Lineup
Commack, NY (May 22, 2017) - Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is excited to announce the launch of their latest protein packed snack mixes, Pistachio Nut Blend and Pistachio Power Blend. Both snack packs will...
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May 19, 2017
TIME Sport Signs SIMBOL Communications for PR/Marketing
Park City, Utah) —TIME Sport – the legendary French cycling brand that produces carbon framesets, pedals and other components – has hired Park City-based SIMBOL Communications as their agency of record to handle a variety of PR and marketing services and build their sports marketing programs for their US operations....
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May 19, 2017
Astral Appoints In-Sport Fashion, Inc. as Canadian Distributor
May 19, 2017 – Asheville, NC – Astral, expert in creating stylish and high-performance footwear and PFDs for nature lovers, is excited to appoint In-Sport Fashions Inc. as their Canadian distributor. Previously handled directly from Astral’s facilities in Asheville, Canadian retailers will now have the opportunity and ease of ordering...
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May 19, 2017
Slackline Industries sponsors Dominion Riverrock competition
BOULDER, Colorado — Slackline Industries, producer of high-quality slackline systems, is pleased to announce its sponsorship of the Dominion Riverrock 2017 slackline competition being held May 20-21, 2017, in Richmond, Virginia. Competing for a $2,500 cash purse and top spots in the official ISI World Ranking, the event will feature top...
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May 17, 2017
Katadyn Launches Award-Winning BeFree 1L
Minneapolis, Minn. (May 17, 2017) — Katadyn proudly announces the new 1-liter iteration of its award-winning BeFree water filtration system. On the heels of the Katadyn BeFree .6L wins for Runner’s World Gear of the Year, ISPO gold Award and Backpacker Editor’s Choice Award, the new 1L nearly doubles fluid...