April 24, 2017

Slackline Industries partners with Trees for the Future, launches new Zero Waste packaging

BOULDER, Colorado — Tipping its hat to the importance of Earth Day, Slackline Industries, the leader in slackline competition standards and producer of high-quality slackline systems, is pleased to announce the launch of Zero Waste packaging and a new partnership with Trees for the Future. All new slackline kits from...

April 21, 2017

Boulbol and Sims form SIMBOL Communications offering full PR/Marketing services: Wolf Tooth signs as first client

Minneapolis, Minnesota (April 19, 2017) — Wolf Tooth the home-grown bicycle components manufacturer from Minneapolis, has hired Park City-based SIMBOL Communications to handle a variety of PR and marketing services for the foreseeable future. The brand is renowned among cycling enthusiasts for producing high-quality component upgrades for existing drivetrains and...

April 20, 2017

Evolv Sports and Designs launches an affordable adaptive foot for climbing.

Evolv Sports and Designs furthers their commitment to the adaptive community with the launch of the EAF (Evolv Adaptive Foot) an affordable option for lower limb amputees looking to get into rock climbing. For years Evolv has manufactured the Eldo-Z shoe to go with a prosthetic. But due to high...

April 20, 2017

Grassroots Outdoor Alliance expands to 64 retailers with new members in California, Idaho and Maine

(April 20, 2017) – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, is welcoming three new members to their independent retailer network. The new Grassroots retail members include Alpenglow Sports (Tahoe City, Calif.), Home Town Sports (McCall, Idaho) and Maine Sport Outfitters...

April 20, 2017

Outdoor Project Launches An 8-City Block Party Series

PORTLAND, OREGON (April 20, 2017) – Outdoor Project—found online at outdoorproject.com—announced their upcoming block party event series today. The parties will be happening at local microbreweries in eight cities across the West. They are sponsored nationally by BullFrog Sunscreen, free, and open to all ages. They will include plenty of...

April 20, 2017

Darn Tough Vermont Maintains Momentum, First Quarter Revenue Up 28 Percent

Northfield, VT. (April 20, 2017) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is proud to announce that its multi-quarter growth run continues with first quarter revenue up 28 percent year-over-year. The company’s impressive increases across all categories are a clear indicator...

April 20, 2017

Peak Design Pledges 100% to #WeKeepItWild Campaign on Earth Day

San Francisco, CA - Peak Design, maker of essential carry equipment and camera accessories, will donate 100% of proceeds from its online sales this Earth Day to the non-profit, the Conservation Alliance. In conjunction with the Alliance’s 3rd annual #WeKeepItWild campaign, Peak Design joins over 20 other Conservation Alliance members that...

April 19, 2017

Big Agnes Strengthens Sales Team with Kinetic Reps and Sky Ambitions

STEAMBOAT SPRINGS, Colo. (April 19, 2017) – Big Agnes Inc., the Steamboat Springs-based outdoor brand, is pleased to announce the addition of Kinetic Representatives, LLC and Sky Ambitions to its sales team, covering the Mid-Atlantic and New England regions, respectively. The two agencies will manage sales of Big Agnes shelters,...

April 19, 2017

Outdoor Retailer, Outdoor Industry Association, The Conservation Alliance and Outdoor Alliance Host March to Celebrate Public Lands at Outdoor Retailer Summer Market Thursday, July 27, from 4:30 – 6:30 p.m.

SAN JUAN CAPISTRANO, Calif. — April 19, 2017 — Outdoor Retailer, Outdoor Industry Association (OIA), The Conservation Alliance and Outdoor Alliance today announced that cooperatively they will host a march to the Utah State Capitol to celebrate public lands on Day Two, Thursday, July 27, at Outdoor Retailer Summer Market....

April 19, 2017

Thousands of Americans to Hit the Trail this National Trails Day

Silver Spring, MD – Thousands of events will have hundreds of thousands of Americans outdoors and having fun on American Hiking Society’s National Trails Day® this Saturday, June 3, 2017. Every trail beckons adventure and has a story to share with any person willing to discover it, and American Hiking...