PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 30, 2017
Mountain Khakis Announces “Hell Yeah!” National Road Tour April – Oct. 2017 Traveling to 150 Outdoor Retailers, Craft Tap Houses, and Outdoor Festivals
JACKSON HOLE, Wyo. - (March 30, 2017) – Mountain Khakis®, a leading mountain town-inspired lifestyle apparel brand, announces its cross country Hell Yeah! Tour beginning in Washington, D.C. April 10, ending outside its new Denver flagship store October 10, 2017. Stopping at over 150 outdoor retailers, craft tap houses and...
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March 29, 2017
Peak Design’s Give A Shot Website Connects Photographers and Environmental Non-Profits
San Francisco, CA — Peak Design, makers of essential carry equipment and camera accessories, is proud to further the company’s commitment to environmental causes with the launch of Give A Shot: a website that connects photographers and videographers with environmental non-profits in need of visual content. Currently accepting applications from...
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March 29, 2017
Wilderness Systems’ Patent-Pending Helix PD™ Pedal Drive is in High Demand at Specialty Retail
GREENVILLE, S.C. (March 29, 2017) – Wilderness Systems today announced the arrival of its sleek, high performance, patent-pending Helix PD Pedal Drive at specialty retail stores. “The Helix PD Pedal Drive is the most efficient and intuitive pedal system ever engineered. The demand for it has been off the charts,”...
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March 28, 2017
GORE-TEX® brand campaign encourages people to find their state of ‘flow’
Feldkirchen-Westerham (March 28, 2017) — Building on the high level of trust that consumers have in GORE-TEX® products, W.L. Gore & Associates is launching a new GORE-TEX® brand campaign in 2017 that encourages people to follow their outdoor passions – and simply forget about their gear. The ‘Don’t Think About...
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March 28, 2017
World T.E.A.M. Sports Face of America Veteran Finds Bicycling Therapeutic
Endwell, NY (March 28, 2017) – Navy and Army National Guard veteran Nicole Lee is riding in her first Face of America with national non-profit World T.E.A.M. Sports this April 28-30. The southern New York state veteran is riding with Team Rescue 22 from Arlington to Gettysburg with other adaptive...
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March 28, 2017
Pearl Izumi Spring 2017 Line Available Now
Louisville, Colo. (March 28, 2016)- Pearl Izumi, maker of performance cycling apparel and footwear, releases its new Spring 2017 line with fresh styles in road cycling, mountain biking and triathlete apparel. With a continued focus on apparel that fits riders’ mindsets as well as they fit the body, Pearl Izumi offers...
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March 28, 2017
Yuba Bicycles Hires Terra PR For US Media Relations
Cotati, CA (March 28, 2017) - Yuba Bicycles, maker of exceptional electric and pedal powered cargo bikes, has tapped Terra Public Relations to spearhead their public relations strategy in North America. Mastermind Ben Sarrazin founded Yuba Bicycles to design and build kick-ass, sturdy bikes that are as useful as they...
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March 28, 2017
Black Diamond Equipment To Donate 1% of April Online Sales to The Nature Conservancy
SALT LAKE CITY, March 28, 2017 -- Black Diamond Equipment®, a global innovator in climbing, skiing, mountain sports equipment and apparel, announces today the launch of its April fundraiser for The Nature Conservancy, a charitable environmental organization whose mission is to conserve the lands and waters on which all life...
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March 27, 2017
Eagle Creek Hires Monica Rigali as Director of Marketing
San Diego, Ca. (March 27, 2017) – Eagle Creek is proud to announce the hiring of Monica Rigali as Marketing Director, effective immediately. An integral part of the executive management team, Rigali will direct and develop global creative brand platforms, as well as support global marketing roll-outs, build brand awareness...
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March 27, 2017
Gaia Now Available on Comcast’s Xfinity on Demand
LOUISVILLE, Colo. (March 27, 2017) -- Gaia (Nasdaq:GAIA) today announced its subscription video on demand service – featuring videos from Gaia’s large library of conscious media, including original programs, documentaries, films, yoga and meditation practices – is available to Xfinity TV customers. Now available on demand across all Xfinity platforms,...