PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 15, 2017
Mustang Survival Celebrates at Bassmaster Classic with Mike McClelland
Burnaby, BC - Mustang Survival®, the North American brand known for innovative solutions for the most demanding marine environments, will be on hand at this month’s 2017 Geico Bassmaster Classic presented by DICK’S Sporting Goods in Houston, TX, March 24 – 26, 2017. Displaying and selling the most popular fishing...
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March 15, 2017
Seirus Introduces New Heatwave™ Technology Face Protection for Winter ’17-‘18
San Diego, CA (March 15th, 2017) - Seirus is pleased to debut their new face protection with Heatwave™ technology for winter ’17-’18, featuring the next evolution in warmth and comfort. Seirus’ Heatwave technology is designed with a dual stage heat system, both kinetic and reflective, and utilizes one’s own heat creation. The kinetic stage amplifies...
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March 14, 2017
Royal Robbins Joins The Conservation Alliance
Bend, Ore., (March 14, 2017) — The Conservation Alliance today welcomes Royal Robbins as its newest member. The heritage brand’s commitment to The Conservation Alliance is the latest in a series of new environmental and corporate social responsibility initiatives led by CEO Michael Millenacker. “Environmental safekeeping is the foundation of our...
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March 14, 2017
Beeline Bikes Works with Amazon To Offer Free Bicycle Assembly
SAN FRANCISCO, Calif. (March 14, 2017) – Beeline Bikes, the mobile bike shop that comes to you, is working with Amazon to provide on-site bicycle assembly and set-up for customers in eligible areas. Offering seamless convenience and all the amenities of a traditional brick-and-mortar bike shop, Beeline’s mobile platform brings...
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March 14, 2017
Craghoppers Introduces New Men’s Authentic Outdoor Apparel for Winter 2017
Portsmouth, NH (March 14, 2017) – Craghoppers is pleased to introduce the new Authentic Outdoor Apparel collection for Winter 2017, featuring classic styles that can be worn straight from the trail to dinner. From iconic oxford style shirts to great layering pieces, this collection has any adventurer covered. The Authentic...
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March 14, 2017
Red Paddle Co Adds Sales Partnerships in North America
Vancouver, BC - Red Paddle Co, the world’s most popular inflatable stand up paddleboard brand, today announced eight new partnerships with sales groups to address its rapid growth in product demand across the U.S. The partnerships consist of industry experts with existing brand knowledge, which will help to increase product...
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March 13, 2017
GU Welcomes New Athletes to the 2017 GU Crew
Berkeley, Calif. (March 13, 2017) – GU Energy Labs announces 13 new athletes to the GU Crew in the run, bike, triathlon, field and ski categories. These new additions round out an amazing group of athletes including triathletes Mirinda Carfrae, Rob Krar, climber and mountaineer Steve House, and adventure cyclist...
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March 9, 2017
Black Diamond Announces Key Hires and Promotions to Executive, Product and International Sales Teams
Black Diamond Equipment®, a global leader of innovative active outdoor performance equipment and apparel, has appointed Trent Bush as its vice president of apparel and Radhika Ray to the newly created position of vice president of strategy and investor relations for Black Diamond, Inc. Additionally, Stephan Hagenbusch was promoted to...
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March 9, 2017
Imlak’esh Organics Joins 2nd Annual CEO Summit on March 11, 2017 during The Natural Products Expo
(Marina Del Rey, CA March 9, 2017) – Tucker Garrison and Philip Richardson, cofounders of Imlak’esh Organics — a sustainable superfoods company — are set to speak at the 2nd Annual CEO Summit at the Natural Products Expo this year. The two superfood entrepreneurs will share with the press breakthroughs on ethical sourcing and the...
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March 9, 2017
OluKai Partners with REI Outessa to Offer Women Outdoor Experiences, Inspiration and Adventures
Orange County, CA – March 9, 2017 - OluKai today announced its sponsorship of REI Outessa, three immersive, three-day outdoor adventures designed to connect women with the outdoors in a supportive learning environment. Now in its second year, these women’s getaways are filled with activities and inspiration, offer access to coveted gear and...