PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 22, 2016
Intova Announces Sponsorship of Race to Alaska
Intova, a leading manufacturer of waterproof action cameras and accessories, is proud to announce its sponsorship of the Race to Alaska (R2AK), the longest human and wind-powered boat race in North America. The 750-mile race takes competitors along the rugged Inside Passage from Port Townsend, Washington to Ketchikan, Alaska. Intova...
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June 21, 2016
Outdoor Research Applauds Forest Service Access Announcement
This past week U.S. Secretary of Agriculture Tom Vilsack and U.S. Forest Service Chief Tom Tidwell announced steps aimed at making it easier for the recreation community to access national forests. The new policies, once fully implemented, will streamline the process of securing permits for guides, outfitters, non-profits and educational institutions....
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June 21, 2016
Bell Helmets, Giro Sport Design and CamelBak Sponsor Outdoor Industries Women’s Coalition Regional Event Program
Boulder, CO, June 21, 2016 – Vista Outdoor brands -- Bell Helmets, Giro Sport Design and CamelBak -- have entered into a new partnership with the Outdoor Industries Women’s Coalition (OIWC), the only organization focused on the inclusion of women in the outdoors from participant to CEO. The brands have joined...
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June 21, 2016
Teton Gravity Research Announces Groundbreaking Multimedia Surf Project; Drops First of Four Behind-the-Scenes Episodes
JACKSON, Wyo. (June 21, 2016) In the spring of 2017, global youth-culture media leader Teton Gravity Research (TGR) and Garage Entertainment will unveil Proximity, a new 18-month multimedia project that pairs surfing’s living legends with today’s most progressive young surfers. Directed by award-winning filmmaker Taylor Steele, Proximity showcases present-day surfing icons from different generations...
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June 16, 2016
Ibex Outdoor Clothing Taps Scott Parr as VP of Sales
White River Junction, VT (June 16, 2016) – Ibex Outdoor Clothing announces Scott Parr will be leading its sales team as Vice President, effective immediately. Parr brings a wealth of experience to his new sales position at Ibex. He has an extensive background in the outdoor, sporting goods and sport specialty industries, which...
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June 16, 2016
Sciessent Announces Partnership with Haglöfs, Supplies Lava™ Odor-Fighting Fabric Treatment
Wakefield, Mass. (June 16, 2016) - Sciessent, makers of a wide variety of odor-fighting and DWR finishes for the outdoor industry, today announces a partnership with Swedish apparel and footwear company Haglöfs. Sciessent will supply their Lava odor-adsorbing technology for use in selected pieces of Haglöfs apparel range. Non-toxic and bluesign®-approved, Lava effectively traps...
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June 16, 2016
Royal Robbins® Stocks New Talent in Global Management Positions
SAN FRANCISCO, Calif. (June 16, 2016) — Royal Robbins today announced several new additions to the leadership team under new CEO Michael Millenacker in design, marketing, sourcing and international development. “Since Vice President of Merchandising and Design Liz Braund and I joined the company last year, we have applied a proven brand building...
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June 15, 2016
ProEditors Offers Outdoor Industry Businesses Custom Video Content
Telluride, Colo. (June 15, 2016) – The value of video content has become a critical part of every marketing manager’s plan – from telling brand stories, presenting new products, athlete-ambassadors’ video diaries or highlight reels to live events. The proliferation of action cameras and smartphones has made capturing video content simple, and yet...
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June 14, 2016
Ibex Outdoor Clothing Hires J.P. Skala Enterprises for Sales Representation in Ontario, Canada
White River Junction, VT (June 14, 2016) – Ibex Outdoor Clothing welcomes Peter Skala of J.P. Skala Enterprises as the newest member of its sales team. Skala will handle sales representation for Ibex in Ontario, Canada. A long time outdoor industry rep for more than two decades, Skala has extensive experience selling outdoor...
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June 14, 2016
Reynolds Cycling Hires Alexander Mai as General Manager of European Sales—Travis Erwin Promoted to Director of Global Sales
Sandy, Utah (June 14, 2016) - Reynolds Cycling’s current European General Manager, Travis Erwin, has been promoted to Director Of Global Sales. Travis has been based in Maastricht, NL and will relocate to Reynolds headquarters in Salt Lake City for the role. As director, Erwin will develop and execute Reynolds’...
