July 28, 2016

AlpineAire Debuts New, Unique Snack Line for 2017

Minneapolis, Minn. (July 28, 2016) — AlpineAire, a pioneer and leader in the freeze-dried food marketplace for over 30 years, announced today their new Snack Line collection of sweet and savory snack mixes, fruit blends and first to market instant, just-add-water dips and super smoothies.  "Our newly developed AlpineAire Snack Line includes unique first-to-market instant...

July 28, 2016

Perception Introduces Escapade 10’6” SUP

Greenville, S.C. (July 28, 2016) – Perception, a leader in recreational and touring kayaks for 40 years, today unveiled the Escapade 10’6”: a super stable SUP that’s durable enough to last year after year of family vacations and weekend adventures. “The Escapade offers durable performance at a budget-friendly price,” said Evan Lyendecker,...

July 28, 2016

Former Bachelor Star and Agriculture Ambassador Chris Soules Shares His Story on CarbonTV’s American Elements

DETROIT, MI — July 28, 2016 — CarbonTV’s award-winning documentary series American Elements profiles former Bachelor star Chris Soules. The short film is available today for streaming on www.carbontv.com and related CarbonTV OTT apps.  After being in the Hollywood spotlight on the Bachelor season 19, the Bachelorette, and Dancing with the Stars, Soules...

July 28, 2016

evo Partners with Backbone Media

  SEATTLE (July 28, 2016) – Seattle-based action sports and outdoor retailer evo announced today it is teaming up with Backbone Media to drive public relations in North America. evo is an innovative sport and lifestyle retailer with roots in the Pacific Northwest, featuring gear, clothing and accessories with an emphasis on accompanying events, art,...

July 28, 2016

Aventuron to Distribute Orange Mountain Bikes in North America

Aventuron, a distributor in the bicycle and outdoor industries, is pleased to announce that Orange Bikes has formally returned to the U.S. and Canadian markets by being available exclusively through the company. With a rich history in producing hand-built frames in small batches, each Orange Bike is skillfully crafted to...

July 28, 2016

Club Ride Apparel Lands Big Hit with New Spring 2017 Collection

Sun Valley, Id. (July 26, 2016) – Club Ride Apparel (CRA), the Sun Valley-based creators of casual-performance cycling apparel designed for the ride and everything after, debuts their spring 2017 collection at the upcoming Summer Market Outdoor Retailer show (PV 2019) in Salt Lake City, UT, August 3 – 6, 2016. All tops, bottoms...

July 27, 2016

Chaco Joins Outdoor Industry Women’s Coalition; Flip Sale Fundraiser

ROCKFORD, Mich. (July 27, 2016) – Chaco is pleased to announce that it has signed on as a member of the Outdoor Industry Women’s Coalition (OIWC). In addition to membership dues, Chaco will celebrate the expanded partnership by selling its iconic flips for just $20 (over half off MSRP) to attendees of...

July 27, 2016

CarbonTV Releases Seasons 1-8 of Award-Winning Series “Heartland Bowhunter”

DETROIT, MI — July 27, 2016 — CarbonTV is proud to announce the release of seasons 1-8 of the award-winning outdoor TV show, “Heartland Bowhunter,” streaming for free on www.carbontv.com and related CarbonTV OTT apps. Heartland Bowhunter documents the adventures of hosts Michael Hunsucker, Shawn Luchtel and their team as they bowhunt all...

July 27, 2016

KEEN, Inc., Unveils New, Women’s-Specific Terradora Performance Footwear at OR Summer Market

PORTLAND, Ore. (July 27, 2016) – From off-the-grid trails to urban trekking on city streets, adventure-seeking women know that the right shoe makes all the difference. KEEN Inc., a values led, independently-owned outdoor footwear and lifestyle brand, understands that fit, comfort, and performance are essential, and with this mindset introduce the new women’s-specific Terradora for...

July 27, 2016

Royal Robbins® launches “Beat the Heat” brand campaign with innovative fabric technologies

SAN FRANCISCO, Calif. (July 27, 2016) —Royal Robbins announced the launch of a major new brand campaign –  “Beat the Heat” with four innovative fabric technologies for Spring 2017: Wick-ed Cool™, Cool Mesh, Diablo and Hempline™. “Royal Robbins’ trademarked Go Everywhere® versatility blends four distinct hot weather performance fabrics with lifestyle silhouettes to...