PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 25, 2016
John Sears of Gregory Packs earns SGB ‘40 Under 40’ leadership award
SALT LAKE CITY, Utah – John Sears, Vice President of Design and Development at Gregory Mountain Products, a global leader in backpacks and adventure travel gear, was named this month to the Sporting Goods Business (SGB) ’40 Under 40’ leadership list. The award is given each year to 40 of the most...
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May 25, 2016
The Conservation Alliance Announces Two New Board Members
Bend, Ore. – The Conservation Alliance board elected Kirsten Blackburn, Marketing Manager at KEEN, Inc., and Deven Clemens, Senior Director of Corporate Finance at Clif Bar & Company to serve on the organization’s board of directors. Both Blackburn and Clemens fill vacancies created when other directors left the board prior to...
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May 24, 2016
Sierra Designs Welcomes New Product Development Team Member
Sierra Designs, a heritage outdoor brand with more than 50 years of experience creating groundbreaking products, is proud to announce the newest member of its New Product Development and Innovation team, Stephen Barnes. Barnes is a longtime veteran of the outdoor industry who will drive growth through pioneering product creation....
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May 24, 2016
Lensbaby Launches Kickstarter Campaign to Offer a Limited Number of Groundbreaking Circular 180+ Lenses for Use with GoPro® Hero* Cameras
Portland, OR (May 24, 2016) - Lensbaby – makers of award-winning creative effects lenses, optics and accessories – announces limited early availability of the Circular 180+ lens for use with GoPro Hero® cameras through Kickstarter. Crowdfunding for this project will begin May 24, 2016. The Circular 180+ lens creates fully...
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May 23, 2016
Four-Time Olympian Meb Keflezighi to Speak at Sports Medicine Conference on Benefits of “Cross-Training to Extend Competitive Performance”
SAN DIEGO, Calif. (May 23, 2016) – ElliptiGO Inc. announced today its title sponsorship of a presentation on the benefits of cross-training by 2016 United States Olympian Meb Keflezighi at the American College of Sports Medicine (ACSM) 63rd Annual Meeting. Keflezighi’s session, “Cross-Training to Extend Competitive Performance,” will be Wednesday, June 1, 11:45...
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May 20, 2016
UCO Announces Sponsorship of National Parks Tour
UCO, a Washington manufacturer of innovative lighting and fire starting accessories, is proud to announce its sponsorship of the Our Vie Adventures national park road trip. The Our Vie team consists of newlyweds Cees and Madison Hofman and their cat, Vladimir the Kitten. They are celebrating the National Park Service’s...
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May 20, 2016
Peak Design Steps Forward For Responsible Business
San Francisco, CA (May 16, 2016) — Peak Design, a market leader and innovator of essential carrying equipment and camera accessories, is proud to solidify the company’s commitment to a beautiful and sustainable world by joining 1% For The Planet, a non-profit organization that assists and connects business with initiatives to support...
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May 19, 2016
Florian Schulz to Speak at The Conservation Alliance Breakfast
Bend, Ore., May 19, 2016 – Photographer Florian Schulz will be the featured speaker at The Conservation Alliance Breakfast at the upcoming Outdoor Retailer Summer Market. Schulz’s multi-media presentation weaves stories and images from his new book The Wild Edge, which reveals the great Pacific seam of North America, from the Baja peninsula to...
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May 19, 2016
Outdoor Industries Women’s Coalition Spring Auction Now Open
BOULDER, Colo., May 19, 2016 - Today the Outdoor Industries Women’s Coalition (OIWC) opened its spring online auction featuring exclusive deals on outdoor apparel and gear from Arc’teryx, Bare Bones Living, Liv Cycling, Giro, Osprey, and Marmot. Bidding ends on Monday, May 23 at Noon MDT. To access the auction,...
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May 19, 2016
Summer Adventure Made Easy
Golden, Colorado—Finding time to plan a unique weekend adventure is often the biggest barrier to enjoying a weekend in the great outdoors, but American Hiking Society’s National Trails Day makes it easy to kick-start a summer filled with adventures. On June 4, 2016, thousands of National Trails Day activities will...