May 18, 2016

Outdoor Industry Leaders Denounce Utah Legislature’s Short Sightedness on Bears Ears

Salt Lake City, UT (May 18, 2016) – Outdoor industry leaders expressed disappointment following the Utah State Legislature’s adoption of a resolution opposing the protection of the Bears Ears region in the Southeastern part of the state.  A national monument designation for Bears Ears would protect more than 100,000 archeological sites as well as...

May 17, 2016

The Conservation Alliance Announces 2016 Outstanding Partnership Awards

Bend, Ore., May 17, 2016 – The Conservation Alliance announces Ibex Outdoor Clothing, Patagonia, and KEEN as the winners of its Outstanding Partnership Award for 2016. The award recognizes member companies that go above and beyond in building relationships with Conservation Alliance grantees. All Conservation Alliance grantees from the past three funding cycles were invited to nominate...

May 16, 2016

Kammok Partners with Purple Orange Brand Communications

Jackson, WY. (May 16, 2016) — Kammok, producers of outdoor shelter and sleeping solutions for the modern adventurer, has partnered with Purple Orange Brand Communications as the company’s PR agency of record. Based out of Jackson, WY, Purple Orange is a full service public relations and brand communications agency that specializes in outdoor,...

May 16, 2016

New Trail Running Guide to Premier Trail Running Region

For years, Bend has been called one of the top trail running destinations, but until now there has never been a book solely dedicated to running the trails. Trail Running Bend and Central Oregon, by author and trail runner Lucas Alberg, provides detailed descriptions of the area’s best loop runs, including...

May 16, 2016

Former Smith Sport Optics President Ned Post Joins Abom, Inc. As Advisor

Portland, Ore. (May 16, 2016) – Abom, Inc., the company that developed and patented an active solution to prevent fogging in goggles, announced today that Ned Post, former President of Smith Sport Optics, USA Division of Scott USA and Wilson Sporting Goods, has become an Abom advisor. “We’re truly humbled to have an...

May 13, 2016

Get Healthy – Take an Urban Hike

SILVER SPRING, MD-May, 2016 – In a nation where home gym equipment frequently ends up gathering dust shortly after it’s purchased and only 1 in 5 American adults meet the CDC’s minimal physical activity guidelines, we know that “business as usual” just isn’t working. In their about-to-be-released report, Hiking Trails in America:...

May 13, 2016

EORA Kicks Off the Summer Season

Asheville, NC - It’s an exciting and busy time at EORA! The organization has welcomed 53 new members so far this year and is kicking off the summer season with four upcoming shows in June. All shows are filling up fast, at venues in New England, the Mid-Atlantic, and Southeast....

May 12, 2016

Katadyn Group Taps Verde Brand Communications as North American Agency of Record

Minneapolis, Minn. (May 12, 2016) — Katadyn Group today named Verde Brand Communications as its North American agency of record for brand communications. Katadyn Group tapped Verde to drive brand awareness for Katadyn, AlpineAire and Optimus’ solution-based products. “Since 1928, Katadyn Group has manufactured the world’s most technologically advanced products for everything from exploration to humanitarian aid,” said Shawn Hostetter, president...

May 12, 2016

PeopleForBikes Hosts Top Executives at D.C. Fly-In

Boulder, Colo. (May 12, 2016)- This week, PeopleForBikes hosted its first Executive Fly-in of 2016 in Washington, D.C. Six top bicycle industry executives–all members of the Bicycle Product Suppliers Association (BPSA)–brought powerful economic stories of their companies to the nation’s capital to help make biking better in America. Along with PeopleForBikes leaders, these executives...

May 11, 2016

MYSTERY RANCH Hires Rep Force for Outdoor Channel Distribution

MYSTERY RANCH, an industry-leading pack company built on a heritage of function, comfort, quality and durability, announced today that it has retained sales agencies in five territories across the US and Canada to represent the company’s Mountain division of backpacks, daypacks and everyday carry bags. After a ten-year hiatus from brick and...