PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 26, 2016
Electric Named Outside Gear of the Year Award Winner for Second Year in a Row
San Clemente, California (May 26, 2016) –Electric has made history, becoming the first company to receive Outside’s Gear of the Year Award two years in a row for the same category. The new Stacker, Electric’s most technically advanced frame to date, was chosen as the best of new sunglasses for 2016. “The Stacker represents a commitment to...
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May 26, 2016
Hiking – Healthcare in Hightops
SILVER SPRING, MD-May 26, 2016—In a just-released report, Hiking Trails in America: Pathways to Health, American Hiking Society cites the critical need to make getting healthy fun so that people stick with it not just until they drop a few pounds but for a lifetime. With only 1 out of 5...
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May 26, 2016
Eagle Creek Wins Best In Class Award From The Gear Institute
Known for innovation, quality construction and durability, Eagle Creek travel gear is proud to receive a Best In Class Award from The Gear Institute for the Gear Warrior™ 32 from the newly redesigned Outdoor Gear line of luggage. The honor shows that quality and versatility can come in big packages....
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May 25, 2016
John Sears of Gregory Packs earns SGB ‘40 Under 40’ leadership award
SALT LAKE CITY, Utah – John Sears, Vice President of Design and Development at Gregory Mountain Products, a global leader in backpacks and adventure travel gear, was named this month to the Sporting Goods Business (SGB) ’40 Under 40’ leadership list. The award is given each year to 40 of the most...
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May 25, 2016
The Conservation Alliance Announces Two New Board Members
Bend, Ore. – The Conservation Alliance board elected Kirsten Blackburn, Marketing Manager at KEEN, Inc., and Deven Clemens, Senior Director of Corporate Finance at Clif Bar & Company to serve on the organization’s board of directors. Both Blackburn and Clemens fill vacancies created when other directors left the board prior to...
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May 24, 2016
Sierra Designs Welcomes New Product Development Team Member
Sierra Designs, a heritage outdoor brand with more than 50 years of experience creating groundbreaking products, is proud to announce the newest member of its New Product Development and Innovation team, Stephen Barnes. Barnes is a longtime veteran of the outdoor industry who will drive growth through pioneering product creation....
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May 24, 2016
Lensbaby Launches Kickstarter Campaign to Offer a Limited Number of Groundbreaking Circular 180+ Lenses for Use with GoPro® Hero* Cameras
Portland, OR (May 24, 2016) - Lensbaby – makers of award-winning creative effects lenses, optics and accessories – announces limited early availability of the Circular 180+ lens for use with GoPro Hero® cameras through Kickstarter. Crowdfunding for this project will begin May 24, 2016. The Circular 180+ lens creates fully...
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May 23, 2016
Four-Time Olympian Meb Keflezighi to Speak at Sports Medicine Conference on Benefits of “Cross-Training to Extend Competitive Performance”
SAN DIEGO, Calif. (May 23, 2016) – ElliptiGO Inc. announced today its title sponsorship of a presentation on the benefits of cross-training by 2016 United States Olympian Meb Keflezighi at the American College of Sports Medicine (ACSM) 63rd Annual Meeting. Keflezighi’s session, “Cross-Training to Extend Competitive Performance,” will be Wednesday, June 1, 11:45...
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May 20, 2016
UCO Announces Sponsorship of National Parks Tour
UCO, a Washington manufacturer of innovative lighting and fire starting accessories, is proud to announce its sponsorship of the Our Vie Adventures national park road trip. The Our Vie team consists of newlyweds Cees and Madison Hofman and their cat, Vladimir the Kitten. They are celebrating the National Park Service’s...
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May 20, 2016
Peak Design Steps Forward For Responsible Business
San Francisco, CA (May 16, 2016) — Peak Design, a market leader and innovator of essential carrying equipment and camera accessories, is proud to solidify the company’s commitment to a beautiful and sustainable world by joining 1% For The Planet, a non-profit organization that assists and connects business with initiatives to support...