PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 12, 2016
PMI Stanley Brand Names Lisa Wood New Marketing Director
SEATTLE, WA (July 12, 2016) – Pacific Market International (PMI) is pleased to announce the hire of Lisa Wood as the STANLEY brand’s marketing director. From the brand’s US headquarters in Seattle, Wood will help solidify the strong foothold the Stanley brand has created within existing markets while also driving growth and expansion...
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July 12, 2016
Setton Farms Premium Quality Pistachio Berry Blend Nominated for New Product Award
Terra Bella, CA (July 12, 2016) - Setton Pistachio of Terra Bella, Inc., the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley, is excited to announce its new, premium quality Pistachio Berry Blend has been nominated for the New...
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July 11, 2016
Fishpond Brings Function and Style to 2017 Product Line
DENVER (July 11, 2016) – Well-respected fly fishing and outdoor brand Fishpond continues to break barriers in design and function with its 2017 product introductions. Debuting July 13-15 at the International Fly Tackle Dealer show in Orlando at booth 433, Fishpond will bring its new products to market in fall 2016. Creating products...
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July 11, 2016
Bigfoot’s Back with Headsweats’ Expanded Bigfoot Performance Trucker Collection
Cincinnati, OH - If Bigfoot wants to protect his elusive reputation, he’ll have to watch his hairy back. Headsweats, the leading manufacturer of performance headwear for runners and athletes is letting fans take their hunt for Sasquatch from the trails to town with an expanded collection of performance truckers featuring...
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July 11, 2016
Morakniv Introduces Its Next Generation of Knives
Morakniv®, which has been creating quality Swedish knives since 1891, is proud to introduce a new generation of knives, expertly crafted to handle any outdoor task. The Eldris and Kansbol follow the Garberg in a new series named after places in and around Mora, Sweden that inspire the heritage brand. These highly anticipated...
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July 11, 2016
Mountainsmith Named Big City Mountaineers Corporate Partner
Golden, CO (July 11, 2016) – Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—announces their renewed partnership of Big City Mountaineers, a Golden, CO based organization focused on mentoring under-served urban youth through wilderness mentoring expeditions that instill critical life skills. Mountainsmith has donated an arsenal of Pyrite 7075 trekking poles in...
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July 8, 2016
Tepui Tents Launches Hard-Shell, Rack-Ready Rooftop Tent
SANTA CRUZ, Calif. (July 8, 2016) — Tepui Tents, a leading innovator of rooftop tents and shelters, introduces its first hard-shell tent, the White Lightning, a first-to-market rooftop tent with an integrated roof rack system. Tepui Tents has specialized in rooftop tents since 2010, focusing on rugged two, three and four-person...
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July 8, 2016
EORA Summer Shows Are Heating Up
EORA’s June trade shows held in Somerset, NJ, Greenville, SC, Manchester, NH, and Lakeland, FL, finished up strong with increased participation from retailers and sales reps. Hundreds of product lines were shown in each location, with a focus on softgoods, footwear, and accessories, among other categories. In addition, attendees participated...
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July 7, 2016
Valley Forge Face of America Route Inspires Disabled Military Veterans
San Antonio, TX – The popularity of national non-profit World T.E.A.M. Sports’ annual Face of America bicycle and hand cycle ride from the Pentagon to the historic Civil War battlefields at Gettysburg, Pennsylvania encouraged launching of a companion route in 2016. This new route, beginning at George Washington’s Revolutionary War winter camp at Valley Forge,...
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July 7, 2016
Hundreds of Thousands of Americans Drawn to Trails
Golden, CO—American Hiking Society’s National Trails Day® (NTD) motivated outdoor enthusiasts all across America to venture into parks and forests on June 4, 2016. Individuals, trail clubs, non-profits, businesses, and land managers hosted thousands of events from coast to coast in honor of NTD. This year event hosts offered Americans more...