May 1, 2024

OrthoLite Adds Talent to Global Foam Innovation Team

AMHERST, Mass. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – At the heart of OrthoLite’s ongoing quest for excellence in insole manufacturing is the company’s Global Foam Innovation Team. Hanson Zhang, OrthoLite’s Chief Chemist, founded and leads the Global Foam Innovation Team with Wen Bin Hong, OrthoLite’s Chemical Director. Today, two new pinnacle hires...

May 1, 2024

Backpacker Pantry aims to elevate the backpacking meals and nutrition category with the introduction of Backpacking Nutrition Week

Boulder, Colo. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – Boulder, Colo.-based Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, announces Backpacking Nutrition Week, a week-long holiday aimed at elevating the importance and awareness of backpacking food and nutrition among camping enthusiasts. Starting today, May 1 through May 6, the industry is encouraged...

May 1, 2024

Altra Launches Its S24 ‘Experience Collection’ with New Trail and Road Shoes

DENVER, Colo. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in performance running, launches its new Experience Collection featuring two road shoes and one trail shoe designed for a new underfoot experience. Experience Wild, Experience Form and Experience Flow all use Altra’s signature FootShape toebox combined with a low drop...

May 1, 2024

Tommy Bahama Announces Licensing Agreement with ISLE

May 1, 2024 /OUTDOOR SPORTSWIRE/ – Iconic island lifestyle brand Tommy Bahama has signed a licensing agreement with ISLE Surf & SUP for a unique collection of hybrid SUP-kayak boards, along with limited edition waterproof bags. ISLE is known for its ingenuity in hybrid watercraft design, allowing users to customize...

May 1, 2024

The Running Event Teams Up with Obviouslee to Drive Growth and Amplify Industry Leadership

CHARLESTON, S.C. (May 1, 2024) /OUTDOOR SPORTSWIRE/ – Obviouslee, a dynamic, full-service marketing agency renowned for strategic collaborations with innovative brands worldwide, proudly announces being selected by The Running Event (TRE) as its media relations agency of record and creative partner. In addition to driving growth and elevating TRE's position as...

May 1, 2024

RV Rental Demand Remains Robust Headed into Summer

(Fairfax, VA) /OUTDOOR SPORTSWIRE/ – A sizable portion of RV dealers who also rent believe they will do more business this year when compared with 2023, according to a survey conducted this spring by the RV Rental Association (RVRA). For 2024, 41 percent of rental operators believe their rental revenue...

May 1, 2024

Share the Hunting Lifestyle with Premiere Series on Sportsman Channel

DENVER (May 1, 2024) /OUTDOOR SPORTSWIRE/ - Sportsman Channel shows all share a focus on one important thing: the love for outdoor hunting adventures. This spring, tune in to Winchester Deadly Passion, Winchester & Drury’s Natural Born and Pigman: The Series, each showcasing various hunting expeditions, techniques, and the lifestyle...

May 1, 2024

Tifosi Optics Introduces Two New Aviator Sunglasses: Salto and Selca

Watkinsville, GA (May 1, 2024) /OUTDOOR SPORTSWIRE/ - Tifosi Optics, a leading sport and lifestyle sunglasses brand, is excited to introduce two new classic aviator style sunglasses: the Salto and Selca. Blending a lifestyle look with a performance feel, the new styles are designed to tackle everyday errands and endurance...

May 1, 2024

Core Equipment Launches Performance Soft Cooler Line with ClimaKeep™ Magnetic Lids

[Overland Park, KS 5/1/2024] /OUTDOOR SPORTSWIRE/ - CORE Equipment, a leader in outdoor recreation solutions, is excited to announce the launch of its innovative line of soft coolers with ClimaKeep™ technology. "This product line is a significant milestone for us. It exemplifies our commitment to innovation and meeting the evolving...

May 1, 2024

JUST SHOT™: BuckVentures Now Streaming on MyOutdoorTV

DENVER /OUTDOOR SPORTSWIRE/ - JUST SHOT™: BuckVentures, produced by the acclaimed outdoor adventure and hunting producer Jeff Danker, is offering its new season available for streaming exclusively on MyOutdoorTV. The latest season of JUST SHOT™: BuckVentures dives deep into the heart of hunting – specifically with an emphasis on turkey hunting...