PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 22, 2015
Setton Farms Named a 2015 Martha Stewart American Made Finalist
Terra Bella, CA- Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- announced it has been named a finalist for Martha Stewart’s 2015 American Made Awards. Each year, Martha Stewart Living editors...
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September 21, 2015
Black Diamond Presents BDTV and Flips the Switch on Season 1
September 21, 2015 (Salt Lake City, Utah) -- Black Diamond Equipment®, a global innovator in climbing, skiing, mountain sports equipment and apparel, announces today the launch of BDTV. The online video series will tell in-depth stories about some lesser-known characters in the world of backcountry skiing and shed light on their...
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September 17, 2015
Setton International Sponsors Annual Long Island Heart Walk
Commack, NY- Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is proud to announce their sponsorship of the annual Long Island Heart Walk taking place on Sunday, September 20th at Jones Beach Field 5 in Wantagh, NY. Setton International will provide...
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September 16, 2015
Maven Outdoor Equipment Wins Field & Stream’s 2015 Best of the Best Award
Lander, Wyoming (September 16, 2015) – Maven Outdoor Equipment Company, a next-generation gear brand has been awarded Field & Stream’s 2015 Best of the Best Award for its B.2 11x45mm binoculars. “Our team at Maven is proud to have received such an incredible honor from the experts at Field &...
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September 16, 2015
American Hiking Society Offers Outdoor Service Vacations for Students
Fun times in the great outdoors while protecting wild lands and paying it forward - this is what American Hiking Society is offering in their just-released 2016 Alternative Break trip schedule. Offering a variety of service vacations geared specifically towards college student groups, these voluntour trips combine day hiking, trail...
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September 15, 2015
Honey Stinger Introduces New Product Categories at Interbike: Gluten Free Waffles and Protein Chews
STEAMBOAT SPRINGS, Colo. (September 15, 2015)—Honey Stinger, the leading manufacturer of honey-based energy food, will unveil two new product lines, Gluten Free Organic Stinger Waffles and Protein Energy Chews, this week at the Interbike cycling trade show in Las Vegas. The company will also introduce a fifth flavor, Mango Orange, to...
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September 15, 2015
The New Primal Introduces Meat Sticks for Fall 2015
Charleston, SC (September 15, 2015) - The New Primal — makers of the world’s healthiest, most responsibly sourced 100% grass-fed beef and free-range turkey jerky — will introduce their latest snack product, Beef and Turkey Meat Sticks, at Natural Products Expo East in Baltimore (Booth 9028). The New Primal Meat...
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September 15, 2015
Vista Outdoor Selects Backbone Media as Public Relations Agency
CLEARFIELD, Utah, September 15, 2015 – Vista Outdoor Inc.(NYSE:VSTO), a global designer, manufacturer and marketer of products in the outdoor sports and recreation markets, has appointed active lifestyle agency Backbone Media as its agency of record for communications strategy and public relations outreach. “This is an exciting period of growth for...
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September 14, 2015
Field Trip Jerky Names Backbone Media Public Relations Agency of Record
BROOKLYN, N.Y. (Sept. 14, 2015) — Field Trip Jerky, purveyor of premium, all-natural jerky, has partnered with leading active lifestyle agency Backbone Media to manage its public relations activities. “Field Trip Jerky and Backbone both believe in the power of getting outside and we want to provide the ingredients necessary...
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September 2, 2015
Norwegian-Based Sweet Protection Announces North American Distribution Plans
Broomfield, COLO. (For Immediate Release) – Norwegian-based Sweet Protection, designers of cutting edge helmets and apparel for whitewater, snowsports, and mountain biking, is proud to announce their plans for distribution to the North American Market. With new headquarters scheduled to open in Broomfield, CO in October, 2015, Sweet will add a...