PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 20, 2016
Darn Tough Vermont Grows Over 50 Percent in 2015 And Prepares For More In The Coming Year
Northfield, Vt. (January 20, 2016) – Darn Tough Vermont, the American manufacturer of the fastest growing collection of performance outdoor and lifestyle socks, proudly announces 2015 annual earnings have increased by 52 percent year-over-year. Equally significant, Darn Tough has been able to match explosive consumer demand through investments in resources -...
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January 20, 2016
Ultrarunner Joe Grant joins SCARPA athlete roster
BOULDER, Colo. – Ultrarunner Joe Grant will join SCARPA’s athlete/ambassador roster starting this month, reflecting the brand’s ongoing push in the trail-running category, most recently with a new global Alpine Running shoe collection for Spring 2016. An endurance athlete who lives in Gold Hill, Colo., Grant has competed in running events for the last decade...
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January 19, 2016
We Are Serious About Backcountry Travel; Teton Gravity Research Launches Safety Week 2016
JACKSON, Wyo. (Dec 19, 2016) Teton Gravity Research (TGR), a leading youth culture, adventure and action sports media brand, announces Safety Week 2016, running today through January 24. The safety week is 7 days of content designed to enlighten all categories of backcountry snow travelers, both experienced and would-be off-piste enthusiasts,...
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January 19, 2016
Outdoor Industries Women’s Coalition Selects 2016 Professional Mentoring Program Mentees and Mentors
BOULDER, Colo., January 19, 2016 – The Outdoors Industries Women’s Coalition (OIWC), the only organization focused on the inclusion of women in the outdoors from participant to CEO, has selected 26 rising industry leaders to join its 2016 Professional Mentoring Program class. It is the only cross-company, cross-industry mentoring program for...
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January 19, 2016
New Kestrel® Ballistics Weather Meters Provide Fast, Accurate Aiming Information
BOOTHWYN, Penn. (January 19, 2016) — Kestrel, a division of Philadelphia-based Nielsen-Kellerman, announces the release of its newest ballistics weather meters: the Sportsman Weather Meter with Applied Ballistics and the Elite Weather Meter with Applied Ballistics. Both models are based on Kestrel’s newest and best-in-class weather instrument, the Kestrel 5...
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January 19, 2016
American Mountain Guides Association Partners with Outdoor Research to Launch Backcountry Skiing Video Series
American Mountain Guides Association (AMGA) and its longtime partner, Outdoor Research (OR), are announcing the release of the first video in an 8-part series on ski safety and technique in the backcountry. The first video, “Beacon Check,” is being released today on AMGA.com. The videos, produced by AMGA experts and guides, feature backcountry skiing...
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January 18, 2016
Hydro Flask Named as One of REI’s Top Vendors of 2015
Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks, has been named REI’s 2015 Vendor Partner of the Year in the Actionsports division. The company received the prestigious award during the Outdoor Retailer Winter Market trade show in Salt Lake City. The Vendor Partner of the Year awards...
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January 18, 2016
Setton International Debuts New Premium Nut Blend at Winter Fancy Food West Show
Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is excited to announce the debut of their new Pistachio Berry Blend at the 2016 Fancy Food Show in San Francisco, CA. The Winter Fancy Food Show is the...
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January 18, 2016
SCARPA adds Sean McColl to climbing roster for 2016
BOULDER, Colo. (January 18, 2016) – As it continues to lead the way forward in rock shoe design and performance, SCARPA will add world-renowned boulderer and climber Sean McColl to its athlete/ambassador roster for 2016. Adding athletes like McColl and fellow World Cup competitor Alex Puccio in recent years, along with a new North American...
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January 15, 2016
Introducing I Heart Keenwah’s NEW Packaging & Cluster Recipe
Chicago, IL (January 15, 2016) - I Heart Keenwah, makers of ready-to-eat healthy quinoa snacks, will debut new packaging and a new recipe formula for their Quinoa Clusters at the Winter Fancy Food Show, January 17 – 19th, in booth #784. The new Quinoa Cluster recipe includes nut butter as well as...