PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 15, 2016
Introducing I Heart Keenwah’s NEW Packaging & Cluster Recipe
Chicago, IL (January 15, 2016) - I Heart Keenwah, makers of ready-to-eat healthy quinoa snacks, will debut new packaging and a new recipe formula for their Quinoa Clusters at the Winter Fancy Food Show, January 17 – 19th, in booth #784. The new Quinoa Cluster recipe includes nut butter as well as...
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January 15, 2016
160 Disabled Athletes to Participate in World T.E.A.M. Sports’ 2016 Face of America Ride
ARLINGTON, Virginia – A record 160 military veteran and civilian athletes with disabilities from across North America are scheduled to participate in national non-profit World T.E.A.M. Sports’ April 22-24 Face of America bicycle and hand cycle ride to Gettysburg, Pennsylvania. Participation by all riders in the annual non-competitive ride has steadily increased...
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January 15, 2016
Petzl Welcomes Conrad Anker to the Petzl Family
SALT LAKE CITY, Utah (January 15, 2016) — Petzl, leader in the world of verticality and lighting, today welcomed legendary climber Conrad Anker to its professional athlete team. “Conrad Anker stunned us all with his four Zion walls in a day back in '92. Twenty-four years later, he is continuing to make headlines for his...
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January 14, 2016
Teton Gravity Research Appoints Chris Engelsman as National Sales Director
JACKSON, Wyo. (Dec 14, 2016) Teton Gravity Research, a leading youth culture, adventure and action sports media brand, today announced the hiring of a new National Sales Director, Chris Engelsman. The announcement comes amidst a record year of growth and expansion for the long time media staple. In the past year,...
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January 14, 2016
Bicycle Product Suppliers Association and Outdoor Industries Women’s Coalition Announce “Cycling’s Women to Watch” Scholarship for the 2016 Bicycle Leadership Conference
BOULDER, Colo., January 14, 2016 –The Outdoor Industries Women’s Coalition (OIWC), in collaboration with the Bicycle Product Suppliers Association (BPSA), has announced a new scholarship program, “Cycling’s Women to Watch.” The BPSA-funded scholarship will enable three high-potential women in the cycling industry to attend the 2016 Bicycle Leadership Conference, April 12-14 in Monterey, California....
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January 14, 2016
Black Diamond Equipment Relocates European Headquarters and Appoints Tim Bantle to Managing Director
Black Diamond Equipment® (the “Company” or “BDE”), a global innovator in climbing, skiing, mountain sports equipment and apparel, announces Tim Bantle has been appointed to managing director of BDE’s European operations. As part of a comprehensive global restructuring initiative, Bantle will be responsible for all aspects of the Company’s European business,...
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January 13, 2016
Upslope’s Big Two: Imperial IPA Now Available in 12-ounce Cans and Backbone Media Named as Agency of Record
BOULDER, Colo. (January 13, 2016) — Upslope, a pioneer in both craft brewing and canning, is starting 2016 in sprint mode. The Colorado-based craft brewery announces that leading active lifestyle marketing agency Backbone Mediawill spearhead its communications efforts. To celebrate this new partnership, Backbone will undoubtedly be enjoying Upslope’s Imperial IPA, which, as...
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January 13, 2016
Mammut Partners with MetroRock Climbing Centers on First Retail Opening in North America
Williston, VT (January 13, 2016) – Mammut, the Swiss quality providers of alpine gear and apparel, are excited to announce plans for the opening of the brand’s first retail store in North America. Partnering with MetroRock Climbing Centers in their soon to be opening Brooklyn location, the store will be Mammut’s first move into...
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January 12, 2016
Outdoor Industries Women’s Coalition Announces Recipients of the 2016 Pioneering Woman and First Ascent Awards for the Snow Industry
BOULDER, Colo., January 12, 2016 - The Outdoor Industries Women’s Coalition (OIWC) is proud to announce the recipients of the 2016 Pioneering Woman and First Ascent awards for the snow industry. Kelly Davis, director of research at SnowSports Industries America (SIA) will receive the Pioneering Woman award. Kerry O'Flaherty, founder and owner...
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January 7, 2016
Vibram® Launches Arctic Grip in Partnership with Wolverine Worldwide
Vibram®, the worldwide leader in high performance soles and producer of Vibram FiveFingers® and other premium rubber products, announces the launch of Vibram Arctic Grip™, a state-of-the-art sole technology intent on changing winter footwear. Arctic Grip is the most advanced cold-weather gripping system Vibram has ever created. Six Wolverine Worldwide brands will...