PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
February 3, 2016
Dagger’s Highly Acclaimed New Nomad Launches
GREENVILLE, S.C. (February 3, 2016) — Dagger will now offer whitewater kayakers a modernized version of the Nomad, the best-selling creek boat of all time. Starting today, specialty retailers will begin selling the newly redesigned Nomad in size large, with sizes small and medium arriving in April 2016. “We modernized and optimized the...
-
February 3, 2016
Chaco Committed to Craftsmanship in Fall 2016 Collection of Premium Boots and Shoes
February 3, 2016 (ROCKFORD, Mich.) – Over the past 25 years, Chaco has solidified its reputation for making the world’s best sandals. In Fall 2016, Chaco takes its commitment to craftsmanship and comfort to closed-toe styles with three new collections of premium, casual boots and shoes: Journeyman, New Standards, and Mountain Lifestyle. “Chaco...
-
February 3, 2016
DugOut Design Studio Brings Live 3D Design to Action Sports Events
Portland, OR – DugOut Design Studio, a skatepark design, 3D visualization and animation company, established by veteran X Games Skatepark course designer Dug Ketterman has opened an office in Portland, Oregon’s, Pearl district. The startup focuses on providing design visualization services for marketing groups seeking event course design and creative sponsorship branding geared for...
-
February 2, 2016
O.A.R.S. partners with the Mountain & Adventure Film Festival
The Film Festival Flix Mountain & Adventure Film Festival is excited to announce its partnership with O.A.R.S. for the 2016 festival which launched February 1st. "Our festival and films are meant to inspire people to get outdoors and have an adventure on their own terms and O.A.R.S. gets people outdoors!" says Film Festival Flix CEO,...
-
February 2, 2016
PMI Stanley Brand Names Sullivan-Bishop Agency ‘2015 Agency of the Year’
SEATTLE, WA (February 2, 2016) – Pacific Market International (PMI) is pleased to announce that Sullivan-Bishop group has been named the STANLEY brand’s Agency of the Year. The group’s outstanding performance and mounting sales achievements in the south-central region earned them the prestigious GOLDEN STANLEY award at the recent Winter Market Outdoor...
-
February 2, 2016
A Year in the Works, Hyperlite Mountain Gear Launches Major Company Rebrand, Feb 3rd
Biddeford, Maine: Hyperlite Mountain Gear recently completely rebranded the company to dial its messaging on optimized, minimalist outdoor equipment and refocus awareness on its high quality, American-made manufacturing. The rebrand includes a new logo, website and more targeted messaging. The official launch of the new brand is Wednesday, February 3rd....
-
February 1, 2016
KEEN Receives Inaugural RODALE 100 Award for Live Monumental Campaign
PORTLAND, Ore. (Feb. 1, 2016) – KEEN, maker of original hybrid footwear, is honored to be named to the inaugural RODALE 100, a definitive list of the 100 people, products, companies, and organizations positively impacting the world. KEEN was recognized in the Environmental category for its 2015 Live Monumental campaign which advocates for the protection of more than 3 million...
-
February 1, 2016
EORA Kicks Off 2016 with New Members and New Sponsors
EORA welcomed 28 new members to the organization during its January Board Meeting in Salt Lake City. These new additions enrich the organization and increase the diversity of brands to represent an even wider range of products. “We are so pleased to continually grow our membership across all of our...
-
January 29, 2016
Stio Welcomes Brad Ludden and Katie Steinberg to Ambassador Team
JACKSON, Wyo. (January 29, 2016) – Stio, the mountain apparel company based in the heart of the Tetons, announces new additions to its ambassador roster of esteemed athletes, adventurers, artists, environmentalists and mentors. Jackson Hole-based ultra-runner and mountaineer Katie Steinberg and First Descents founder Brad Ludden will represent Stio as brand ambassadors. “As...
-
January 28, 2016
The Conservation Alliance Releases 2015 Annual Report
Bend, Ore., January 28, 2016 – The Conservation Alliance released its 2015 Annual Report this week, providing an overview of the organization’s accomplishments last year. During the year, the organization contributed a record $1.6 million to 43 conservation organizations throughout North America. The report also includes a summary of the 11 conservation victories...
