January 18, 2022

Montane Becomes Title Sponsor of Grand Traverse Race Series

Boulder, CO (January 18th, 2022) – British outdoor clothing brand, Montane, is eager to announce their title sponsorship of Colorado’s legendary Grand Traverse endurance race series from Crested Butte to Aspen. A brand that has become synonymous with light, fast, highly functional gear, Montane aims to bring their mountain ethos...

January 18, 2022

PEARL iZUMi Partners with Freeride Mountain Biker Mark Matthews

LOUISVILLE, Colo. (Jan 18, 2022) /OUTDOOR SPORTSWIRE/ - PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is pleased to announce its official partnership with Canadian freeride mountain biker, Mark Matthews. Matthews, 31, will work with PEARL iZUMi to be a voice for the brand’s initiatives centered around the mountain bike...

January 13, 2022

Bern Helmets Partners With Four-Time Olympian Snowboarder Lindsey Jacobellis

PLYMOUTH, Mass. (January 13, 2022) /OUTDOOR SPORTSWIRE/ - Bern Helmets, known internationally for its proprietary street-inspired helmets for the slopes, biking, skateboarding, water sports, and commuting, today announced its partnership with snowboarder Lindsey Jacobellis. During upcoming competitions for the 2022 winter season, Jacobellis, a four-time Olympian, will wear a custom...

January 12, 2022

Bode Miller joins SCARPA as ski ambassador

BOULDER, Colo. (Jan. 12, 2022) /OUTDOOR SPORTSWIRE/ - SCARPA, the leading producer of footwear for mountain sports, today named Bode Miller, the most successful male American alpine ski racer of all time, to its athlete roster. Miller joins a range of professional skiers on SCARPA’s athlete team, including Chris Davenport,...

January 6, 2022

Pinarello US Announces New Scuderia Roster for 2022

Solana Beach, CA. (1/6/22) /OUTDOOR SPORTSWIRE/ - Following its bold move into the gravel sector in 2021, Pinarello, the storied Italian bicycle maker, announces the expansion of its Scuderia ambassador program for 2022. The Scuderia brings together athletes and community leaders from unique corners of the cycling and adventure sports sectors...

January 6, 2022

Diamondback Adds Adventure and Gravel Cyclist Devin Cowens to Athlete Roster

KENT, Wash., (Jan. 6, 2022)  /OUTDOOR SPORTSWIRE/ - Diamondback is pleased to announce the addition of Devin Cowens to its athlete roster for 2022. Cowens is a well known cycling advocate who has brought a greater sense of awareness to the many barriers to entry one faces to participate in the...

December 20, 2021

Salomon North America to Join Forces with Protect Our Winters

OGDEN, Utah (Dec. 20, 2021) /OUTDOOR SPORTSWIRE/ - Today, Salomon North America announces its partnership with Protect Our Winters (POW), a leading climate advocacy group for the winter sports community. As a partner, Salomon will join some of the most recognized outdoor brands, including Burton, Patagonia, and The North Face, in...

December 9, 2021

Bern Helmets Expands Partnership Roster for 2022 with NH Series of USA Snowboard & FreeSki Association

PLYMOUTH, Mass. (December 09, 2021) /OUTDOOR SPORTSWIRE/ - Bern Helmets, known internationally for its proprietary street-inspired helmets for the slopes, biking, skateboarding, water sports, and commuting, today announced the expansion of its partnership roster for 2022 adding the New Hampshire series of the USA Snowboard & FreeSki Association (USASA). In...

December 7, 2021

ORTOVOX Teams Up with Big Mountain Skier Chris Davenport

LONGMONT, Colo. (December 7, 2021)  /OUTDOOR SPORTSWIRE/ - ORTOVOX, the global expert in avalanche rescue equipment and technical wool for mountain sports, announces a new athlete partnership with Chris Davenport, the two-time World Extreme Skiing Champion and ski mountaineering pioneer. Davenport will join the ORTOVOX athlete ambassador team this season, bringing awareness to...

November 30, 2021

Skechers Creates ‘Our Planet Matters’ Sustainable Collection; Partners With The Nature Conservancy

Skechers announced it has created Our Planet Matters collection of sustainable men’s women’s and kids products using recycled materials.  It also announced a partnership with The Nature Conservancy that includes a multi-year commitment, contributing a minimum of $800,000 to help the organization. SGB Media