Sports News and Press Releases about Outdoor Industry Sponsorships
Want to stay up to date on the latest press releases and news about sponsorships in the outdoor sports industry? Scroll below to view all outdoor sports sponsorship news.
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October 21, 2021
Tailwind Nutrition Athlete Harvey Lewis Wins Big’s Backyard Ultra and Breaks World Record
DURANGO, Colo. (Oct. 21, 2021) /OUTDOOR SPORTSWIRE/ - Tailwind Nutrition athlete Harvey Lewis, 45, of Cincinnati, Ohio was the last man standing at the Big Dog Backyard Ultra in Bell Buckle, Tenn. earlier this week. Lewis completed a record breaking 85 laps and 354.16 miles over the course of three...
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October 20, 2021
Norrøna Partners with Big Mountain Skier, Chris Davenport
BOULDER, Colo. (October 20, 2021) /OUTDOOR SPORTSWIRE/ - Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, proudly partners with Chris Davenport, the two-time World Extreme Skiing Champion and pioneer in ski mountaineering. Davenport, Andrew Drummond, Hilary McCloy and Delilah Cupp are the most recent additions...
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October 19, 2021
Brody Leven, human powered backcountry skier and storyteller joins Fischer Alpine team
Auburn, NH /OUTDOOR SPORTSWIRE/ - Fischer Sports US announces that professional backcountry skier and storyteller Brody Leven, 34, will be joining Fischer Alpine’s athlete ranks. Leven, current Salt Lake City resident, looks forward to this partnership not just because of his appreciation for the Fischer touring lineup, but because of...
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October 19, 2021
Evan Gill Summits all Colorado 14ers
Columbia, MO /OUTDOOR SPORTSWIRE/ - ust, maker of outdoor equipment whose goal is to inspire and cultivate people’s love of all things outside, is proud to announce that brand ambassador Evan Gill has become the fourth African-American and second African American veteran to summit all 58 of Colorado’s 14ers. Evan...
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October 14, 2021
Altra Announces Partnership with Elite Distance Runner Frank Lara
DENVER (Oct. 14, 2021) /OUTDOOR SPORTSWIRE/ - Altra, a leading innovator in the performance footwear category, has announced the signing of professional road runner Frank Lara to its Elite Athlete team. Lara, who is the 2020 USATF 15K Road Race champion, will further strengthen the brand’s exceptional lineup of sponsored athletes, and...
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October 12, 2021
KUIU Releases New Super Down Burner Parka For Extreme Cold Conditions
Dixon, CA (October. 12th 2021) /OUTDOOR SPORTSWIRE/ - KUIU, the leading manufacturer of performance hunting gear, is excited to announce the addition of the Super Down Burner Parka to their growing line of outerwear. Designed with proprietary, state-of-the-art materials, the Super Down Burner Parka is KUIU’s solution for staying warm...
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October 4, 2021
UnTapped Maple announces role as official nutrition and hydration partner of Big Sugar NWA
RICHMOND, VT—UnTapped Maple announces that it will be the official nutrition and hydration partner of the Bentonville, AK-based Big Sugar NWA Gravel Race. The race, kicking off on Saturday, October 23, is billed as an event that sports 100 miles of challenging terrain that showcases the beauty of Northwest Arkansas...
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September 22, 2021
Honey Stinger Launches NIL Program to Support Collegiate Athletes
STEAMBOAT SPRINGS, Colo. (Sept 22, 2021) /OUTDOOR SPORTSWIRE/ Honey Stinger is pleased to introduce its Hive College Ambassador Program, supporting student-athletes across the country in compliance with the NCAA’s recently updated name, image, and likeness (NIL) policies. The program will be accessible to student-athletes from any college or university through...
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September 21, 2021
Nutrition Company MANTRA Labs Announces New Partnership with HYROX
AUSTIN, Tex. - SEPTEMBER 21, 2021 /OUTDOOR SPORTSWIRE/ MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today announces a new partnership with the unique global fitness series - HYROX. MANTRA Labs will serve as an official nutrition partner for the 2021...
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September 16, 2021
Bern Helmets Calls on Outdoor Enthusiasts, Hobbyists, and Longtime Friends and Family to Join “Not Sponsored Army”
PLYMOUTH, Mass. (September 16, 2021) Bern Helmets, respected internationally for its proprietary street-inspired helmets, for the slopes, biking, skateboarding, water sports, and commuting, today announced the launch of its “Not Sponsored Army” program, giving lesser known brand devotees the chance to represent the brand through social platforms, promotions and to...