September 23, 2024

Outdoor Sportsman Group Publishing Sees Growth in Print Readership Driven by Young Adult Males

DENVER (September 23, 2024) /ENDURANCE SPORTSWIRE/ - Outdoor Sportsman Group (OSG) recently reports notable growth across its print properties, primarily driven by the young adult male demographic. According to the latest 2024 MRI Spring Doublebase report, OSG’s MRI Reported Print Group, shows our male audience posting an increase of two...

September 18, 2024

New HFA Report Saw Global Fitness Participation Reaching New Milestones

The Health & Fitness Association (HFA) reports that the global fitness industry reached new milestones in 2023 as more people embrace health and fitness across key regions. According to the data collected by the HFA and published in its 2024 HFA Global Report, several established markets reported record membership levels and fitness...

September 17, 2024

Mount Rainier’s Melting Summit Exposes New Highest Point

In September 2024, Eric Gilbertson arrived at Mount Rainier with a grant from the American Alpine Club and a simple mission— to find out if the summit was still where everyone thought. Gilbertson, an accomplished climber and surveyor, has sized up mountains all over the world, updating old elevation estimates by...

September 9, 2024

Nearly Half of U.S. Households Own and Use Wearable Devices

A recent consumer study conducted by Parks Associates reveals that nearly 50% of U.S. internet households now own and actively use wearable devices, underscoring the growing demand for health and safety features in these products. The study, Wearables: Advances in Health and Safety, surveyed 8,000 U.S. internet households and provies insights...

September 5, 2024

Survey Reveals How Much Americans Are Willing to Spend for a Longer Life

A recent survey conducted by Forbes Health and Talker Research has shed light on the financial and lifestyle sacrifices Americans are willing to make to extend their lives. With 81% of respondents expressing a willingness to spend money on amping up their longevity, the findings highlight a growing awareness of intergenerational...

September 5, 2024

RV Shipments Expected to Gain Ground Through 2025

RV wholesale shipments are projected to climb slightly this year to 324,100 units and then see continued growth to the mid-300,000 unit range in 2025, according to the Fall 2024 edition of RV RoadSigns, the quarterly forecast prepared by ITR Economics for the RV Industry Association. The new forecast projects...

August 27, 2024

Report: Road Trips and RV Camping Take the Lead in Fall Travel Plans

The RV Industry Association (RVIA) reports that 27 million Americans plan to go RVing this fall, with 7.3 million hitting the road over Labor Day weekend. According to a recent survey, the destination of choice for these RV travelers is the journey itself, with 65 percent of respondents saying they...

August 21, 2024

Want To Live Longer? Science Says To Stretch

Research reveals that middle-aged individuals with higher flexibility, measured by the Flexindex, show reduced mortality risks. This study, involving over 3,000 participants, found that better flexibility is linked to a significant decrease in death rates, underlining the importance of including flexibility exercises in regular fitness routines to potentially extend life...

August 14, 2024

Are Athletes Born or Made? A New Study Reveals Which Fitness Traits Are Primarily Genetic

Iran elementary school cross country for the first time when I was in third grade. The main thing I remember about our practices was that we spent a lot of time trying to touch our toes, and I was terrible at it. Years later, that would become a reassuring memory,...

August 8, 2024

How Much Caffeine is Too Much Caffeine? Here’s What a Sports Nutrition Expert Says.

There’s no denying caffeine can take the edge off when things get dicey in a race. Many endurance athletes turn to the world’s most popular drug for a performance boost, and with a long list of caffeinated gels, beverages, and chews to choose from, a turbocharged buzz is only a swallow away....