Uncategorized
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November 5, 2018
Oboz Footwear welcomes Pacific Crest Trading as Southwestern sales team
Bozeman, Mont., (November 5, 2018) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, announces that Pacific Crest Trading will represent the brand in the Southwest including California, Arizona, Nevada and Hawaii. Pacific Crest Trading (www.pctreps.com) was founded by Dan Miller in 1998 following stints...
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November 5, 2018
Osprey Expands Best Selling Farpoint/Fairview Adventure Travel Pack Series for Fall 2019
Cortez, CO – November 5, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is expanding their best-in-class Farpoint/Fairview adventure travel pack series for Fall 2019. The new Farpoint Trek Travel Pack (men’s) and Fairview Trek Travel Pack (women’s) are purpose-built packs...
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November 5, 2018
Jessica Hjorth Highlights New Hires for Active Lifestyle Agency, rygr
CARBONDALE, Colorado (Nov. 5, 2018) — rygr, an integrated marketing agency for active lifestyle brands, welcomes Jessica Hjorth as senior account manager. Hjorth joins the Colorado-based agency on November 5 and will contribute leadership to the account teams working with Fjällräven, KEEN Footwear and KEEN Kids. Prior to joining rygr, Hjorth...
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November 5, 2018
Merrell Launches “One Trail” Project to Showcase and Celebrate Diversity
ROCKFORD, Mich. (Nov. 5, 2018) — Outdoor brand Merrell has launched the One Trail project, a campaign celebrating diversity on the trail and seeking to contemporize attitudes about outdoor participation. The first element of the campaign is a mural of portraits taken on trails across the country on Sept. 1, 2018,...
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November 2, 2018
Backbone Media is No. 20 on Outside Magazine’s “Best Places to Work in 2018”
CARBONDALE, Colo. (Nov. 2, 2018) - Backbone Media, the country’s premier active lifestyle media agency, has been named No. 20 on OUTSIDE's annual “Best Places to Work in 2018” list, released today. “This is the sixth time we’ve landed on the OUTSIDE list, and each time, it is one of our...
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November 2, 2018
Osprey Targets Urban Bike Commuters with the New Metron Pack for Fall 2019
Cortez, CO – November 1, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, introduces Metron, designed for the needs and style sensibilities of the urban bike commuter. “Metron is designed for urban bike commuters who need a comfortable pack that includes...
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October 31, 2018
Oboz Footwear bolsters design team with two hires
Bozeman, Mont., (October 31, 2018) — Oboz Footwear, the True to the Trail® outdoor footwear company based in Bozeman, announced today that Brian Krezel and Bob Downs have joined its design team. “Brian and Bob’s experience inside the outdoor and related markets will bring new perspectives as we continue to...
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October 31, 2018
Osprey’s New Fall 2019 Transporter Carry-On Luggage is Built to Withstand Rigors of Frequent Flyer Travel
Cortez, CO – October 31, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, expands Transporter, their successful series of rugged, TPU double coated nylon gear hauler duffels with the Fall 2019 introduction of carry-on sized bags and wheeled luggage built to...
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October 31, 2018
Farm to Feet introduces Outdoor Community Collection for Fall 2019
Mt. Airy, North Carolina — Farm to Feet, makers of 100% American socks, has always celebrated the communities associated with the brand by naming its socks after hometowns of its partners, athletes, and supply chain. For Fall 2019, Farm to Feet is introducing the Outdoor Community Collection of hiking socks...
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October 31, 2018
Outdoor Research leads way with higher-performing insulation in apparel, gloves, headwear, booties
SEATTLE, Wash. (Oct. 31, 2018) – Higher-performing outdoor apparel and glove insulation technology, alongside a bigger focus on sustainably sourced materials, takes center stage in the new Fall 2019 Outdoor Research product collection, which will be unveiled to retail partners in coming weeks. In its new line, Outdoor Research will...