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November 21, 2017
Crescent Moon Launches the Eva All-Foam Snowshoes: The Avant-Garde Snowshoe of 2017
Boulder, CO (November 21, 2017) — After 20 years of dedication to the snowshoeing community, Crescent Moon is thrilled to raise the bar with their latest release, the Eva All-Foam Snowshoe. First showcased at last year's Winter Outdoor Retailer, the Eva was recognized with 7 Best/Gear of the Show awards...
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November 21, 2017
Darn Tough Adds More Muscle to Southeast Territory with New Sales Team
Northfield, VT. (November 21, 2017) Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is pleased to welcome Decker and Associates to the team as the agency of record in the Southeast territory. With deep experience working with iconic brands such as Adidas Outdoors,...
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November 21, 2017
Jessie Diggins Salomon TV Episode to Premiere at Yellowstone Ski Festival Presented by Salomon
OGDEN, Utah – Jessie Diggins, one of the United States’ top nordic skiers heading into the 2018 Winter Olympic Games, will be the star of the show at the Yellowstone Ski Festival this month. On November 24 in West Yellowstone, Montana, Salomon will host the world premiere of the Jesse...
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November 20, 2017
Outdoor Project Partners with Travel Oregon on Video Series Highlighting Outdoor Recreation
PORTLAND, Ore. --Nov. 20, 2017) – Outdoor adventure media startup Outdoor Project has launched a new video series in collaboration with Travel Oregon, Oregon State Parks and Oregon Department of Fish and Wildlife. The series, produced by Outdoor Project and Outlive Creative, an Oregon video production company, can be found...
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November 20, 2017
MBT Shoes signs SIMBOL Communications as PR Agency of Record
Saint Louis, Missouri — Refocusing efforts in the US market, MBT® – the original “Physiological Footwear” brand – has hired Park City-based SIMBOL Communications as their public relations agency of record. SIMBOL will handle PR for all lines but will focus primarily on the technical running and fitness models. The brand...
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November 20, 2017
November 2017 Marks 30 years for ALLIED Feather & Down
Montebello, California (November 20, 2017) — This month, a brand many have never heard of – but has been enjoyed by the vast majority of consumers who have ever bought a down comforter, sleeping bag, or jacket – turns 30 years old: ALLIED Feather & Down has been a powerful...
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November 17, 2017
Farm to Feet and Ski City Launch “Cottonwood Getaway” Sweepstakes
Mt. Airy, North Carolina (November 17, 2017) — Farm to Feet, makers of 100% American socks and the official sock of Ski City, today announced the launch of the Cottonwood Getaway Sweepstakes, giving one powder hound and a friend, four days of skiing and lodging in America’s greatest skiing destination,...
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November 17, 2017
Chemical-free, thermoregulating and ‘smart’ – Coolcore partners with Pale Morning Media
PORTSMOUTH, NH, (November 17, 2017) – Coolcore (www.coolcore.com), the leader in chemical-free thermoregulating fabric, this week announced a partnership with Pale Morning Media for national public relations support. Coolcore’s “smart” fabric is an engineered material that rapidly accelerates the evaporative drying process without chemical additives or treatments. Independently regulating the...
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November 17, 2017
United By Blue and Lonely Whale Join Forces to Create Awareness For Oceans Across the Globe
PHILADELPHIA, PA (FRIDAY, NOVEMBER 17, 2017) - United By Blue (UBB), the sustainable outdoor apparel brand with a mission to remove a pound of trash from the earth’s oceans and waterways for every product sold, is teaming up with Lonely Whale (LW), a connector and incubator for courageous ideas that...
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November 17, 2017
Mountain Hardwear’s Atherm Jacket is Recognized by Polartec with an Apex Award for Design and Innovation
Richmond, Calif. – Mountain Hardwear, Inc., an outdoor industry leader in product design and innovation, is proud to announce its Fall 2017 Atherm Jacket has been recognized with an Apex Award from Polartec. The annual design award program celebrates the finest products made from Polartec fabrics and the designers behind...