SpotOn GPS Fence Selects Purple Orange Digital Communications as PR & Affiliate Agency of Record

January 18, 2024

New Hampshire (January 18, 2024)/OUTDOOR SPORTSWIRE/ – SpotOn GPS Fence, an innovator in the pet tech industry well-known for its GPS-integrated dog collar, is pleased to announce its partnership with Purple Orange Digital Communications as its PR & Affiliate Agency of Record. Purple Orange Digital Communications will oversee Performance PR, Sponsored Content, and Affiliate Marketing to accelerate SpotOn’s brand awareness and product education among pet owners.

Established in 2019, SpotOn Fence was the first to introduce a GPS-powered dog fence, providing dogs with greater freedom to roam and pet owners with the comfort and ease of locating their pets. Through pioneering a better system for portable, customized dog fences, SpotOn has established itself across pet-friendly households desiring better portability and customization to their lifestyle, including pets living amongst large acreage of land, rural household dogs, and hunting or ranching work dogs. This ingenuity has positioned SpotOn Fence as a leader in offering cutting-edge technology to enhance the safety and freedom of pets.

Karen Polcaro, Vice President of Marketing at SpotOn Fence, shares her enthusiasm: “We are excited to partner with Purple Orange Digital Communications. Their strategic approach to PR, bolstered by data-driven insights, is exactly what we need to propel SpotOn’s vision forward. This partnership will undoubtedly elevate our brand to new heights, and we couldn’t be more excited about what the future holds.”

Echoing this sentiment, Chris Dickey, President and Founder of Purple Orange, said, “We’re thrilled to kick off a new partnership with SpotOn Fence. Their commitment to innovation in pet tech resonates with our love for dogs, their safety, and spending time off-leash with our pets in the outdoors.”

For more information on SpotOn Fence, please visit https://SpotOnFence.com/

About SpotOn Fence

SpotOn offers dogs and dog owners a reliable and effective GPS containment system. The only wireless fence to use patented True Location™ technology, SpotOn GPS Fence is the easiest and most accurate way to contain and track your dog. SpotOn replaces buried wires and base stations with a network of 128 satellites, eliminating the need for professional installation and maintenance. SpotOn has changed the lives of dogs and owners across North America and has received leading recognition through the INC 5000 Class of 2023, CES 2020 Innovation Award honoree, and the SXSW 2020 Innovation Award finalist. To learn more about the SpotOn technology and product, visit: www.spotonfence.com.

About Purple Orange Digital Communications

Founded in 2009 in Jackson Hole, WY, Purple Orange produces high-quality digitally integrated brand communications mixed with creativity, modern mediums, and a respected voice. We connect marketing silos to achieve superior results by blending traditional public relations with SEO, influencer, affiliate, and experiential marketing. Our professional influences range from publishing, large and small agency work and former in-house marketing; we like to think we see the whole picture for our clients. Above all else, we strive to create, execute and measure thoughtful communication campaigns that meaningfully connect brands with their audiences. Visit us at PurpleOrange.agency