Omnichannel strategy
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Accell North America Announces Omnichannel Brand and Digital Leader in Stuart Johnson
Kent, Wash. (February 28, 2018) – Today, Accell North America (ANA) announces Stuart Johnson as its Chief Marketing and Digital Officer (CMO, CDO). This newly created position supports ANA’s recently launched 2018 Consumer-Centric Omnichannel Strategy,…
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Accell North America Launches 2018 Consumer-Centric Omnichannel Strategy; Built to Modernize IBD’s
Kent, Wash. (January 21, 2018) – The retail correction has set in to the bike industry, and by all accounts, bicycle wholesale is broken. Independent Bicycle Dealers (IBD’s) are carrying more than their fair share…